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Zappar

http://www.zappar.com/

Last activity: 10.03.2026

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Categories: AppAugmented realityBrandContentMediaMetaversePlatformProductTechnologyVirtual

We specialise in developing Augmented Reality and Virtual Reality products and infotainment experiences, original IP and working with license and brand partners.

We have built ZapWorks so you can build your own Augmented Reality and Virtual Reality content.

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19.61K

Followers

5.5K

Website visits

57.3K /mo.

Mentions

Location: United Kingdom, England, London

Employees: 51-200

Total raised: $3.75M

Founded date: 2011

Investors 1

Date	Name	Website
-	Brandtech ...	thebrandte...

Funding Rounds 1

Date	Series	Amount	Investors
23.02.2017	Series A	$3.75M	-

Mentions in press and media 21

Date	Title	Description
10.03.2026	Augmented Reality Marketing: AR Experiences, Virtual Try-On, and Immersive Brand Engagement	Share Share Share Share Email A global cosmetics brand with 2,800 retail locations and an e-commerce platform generating $1.4 billion in annual online revenue launches an augmented reality virtual try-on experience that allows customers to ...
17.04.2025	Infinite Reality's Bold Leap into AI: A $500 Million Acquisition of Touchcast	In the ever-evolving landscape of technology, Infinite Reality Inc. has made a significant move. The company, known for its immersive digital media experiences, has announced its acquisition of Touchcast, an agentic artificial intelligence ...
16.04.2025	Metaverse platform Infinite Reality expands AI capabilities with $500M Touchcast acquisition Your vote of support is important to us and it helps us keep the content FREE. One click below supports our...	Infinite Reality Inc., a metaverse company that builds and powers virtual reality immersive digital media experiences for brands and creators, said today it will acquire agentic artificial intelligence firm Touchcast Inc. for $500 million i...
14.09.2021	AR увеличивает конверсию в продажу на 94% — глобальное исследование Snapchat за 2021 год	11 11 комментариев 1347 просмотров Перевели на русский самое интересное из глобального отчета Snap Consumer AR 2021 о восприятии людьми дополненной реальности. В процессе прошлись по всем ссылкам на сторонние исследования — про них рассказа...
20.08.2021	Tour the Kennedy Center From Home via Augmented Reality	The Kennedy Center has launched an augmented reality (AR) virtual tour, accessible from the comfort of consumers’ homes. The virtual tour is a collaboration between Zappar and the Kennedy Center for the Performing Arts and is powered by Zap...
26.11.2020	AR - мощный инструмент, потребители которого уже не просто хотят, а ждут его: эффективность внедрения AR-технологий...	От компании BlackVR 0 Обсудить Форум 143 просмотров 75% потребителей ожидают, что розничные продажи могут предложить им возможности дополненной реальности. Эти и другие статистические данные демонстрируют, что именно заставляет потребителей...
21.06.2018	Что такое VR, AR и смешанная реальность — сайты, приложения и статьи, которые помогут разобраться	Подборка UX-дизайнера Джен Салаварриеты. 5 5 комментариев 13 763 просмотров Когда я занимаюсь новыми проектами, я много времени уделяю исследованию и анализу стратегий конкурентов. Особенно если я работаю над любым VR-, AR- или MR-проектом,...
16.10.2017	The internet of things meets augmented reality as Evrythng partners with Zappar	Evrythng and Zappar are teaming up to blend augmented reality with the internet of things (IoT). How’s that for combining some popular buzzwords? New York-based Evrythng has created a smart products platform that collects, manages, and appl...
16.10.2017	The internet of things meets augmented reality as Evrythng partners with Zappar	Did you miss a session from GamesBeat Summit 2022? All sessions are available to stream now. Learn more. Evrythng and Zappar are teaming up to blend augmented reality with the internet of things (IoT). How’s that for combining some popular ...
06.08.2017	Augmented reality and packaging: A passing fad or a limitless digital canvas for tomorrow’s food marketers?	Fast forward six years, and expectations have been tempered somewhat, but as Pokemon Go demonstrated, AR has the potential to be pretty disruptive, if you use it in a smart way, says one leading player. Zappar marketing director Max Dawes...
14.06.2017	How Zappar promotes brands with awesome AR technology	Brands are starting to realize the power of using AR to promote and provide content — AR is totally different from traditional marketing in that it is more creative and arguably more interesting. Because not all companies have sufficient ti...
23.02.2017	Term Sheet — Thursday, February 23	Cirque du LBO Fortune’s latest feature story, published this morning by my colleague Michal Lev-Ram, is about what happens when private equity takes over the circus. Specifically, TPG Capital and Cirque du Soleil, which the firm acquired in...
23.02.2017	Zappar raises $3.75M to let anyone create AR experiences	Chinese app developer iDreamSky invested, allowing Zappar to expand to the Chinese market Editor's note: Our Splash Health, Wellness and Wearables event is coming up on March 23 in San Francisco. We'll have Mario Schlosser, Founder & CE...
23.02.2017	Zappar Raises $3.75M in Series A Funding	Zappar, a London, UK-based developer of augmented reality (AR) experiences and creative tools, raised a $3.75M Series A funding round. The round was led by Hargreave Hale, with participation from trade investors You & Mr Jones and Chine...
23.02.2017	Zappar raises $3.75 million for AR and VR creation tools	Did you miss a session from GamesBeat Summit 2022? All sessions are available to stream now. Learn more. Zappar has raised $3.75 million in funding for its augmented reality and virtual reality creative tools. London investment house Hargre...
27.04.2016	Rovio to distribute a billion Angry Birds augmented reality ‘BirdCodes’ in huge marketing campaign	Did you miss a session from GamesBeat Summit 2022? All sessions are available to stream now. Learn more. Angry Birds maker Rovio has partnered with Zappar to release a billion BirdCodes that can be used to redeem digital items in the Angry ...
27.04.2016	Angry Birds Action! pinball-inspired mobile game is just a piece of Rovio’s giant transmedia strategy	Did you miss a session from GamesBeat Summit 2022? All sessions are available to stream now. Learn more. Angry Birds Action! is a fast-action free-to-play mobile game where you can smash piggies with Angry Bird characters in a pinball-like ...
20.08.2012	The Zaphat Can Turn You Into A Zombie…Sorta	Here’s an interesting approach to Augmented Reality marketing: turn hats into Zombie heads. The Zaphat (pronounced like Zap Hat, not Zafat) is a new line of fashion apparel where the logo on the accoutrement acts as the target for an iOS/An...
19.05.2012	2-D books are over: Augmented reality breathes new life into the classics	Augmented reality, which bridges the divide between virtual and physical worlds, has crossed into a new frontier: print media. Penguin Books recently unveiled a surprising partnership with Zappar App, an augmented reality entertainment chan...
19.05.2012	2-D books are over: Augmented reality breathes new life into the classics	We are excited to bring Transform 2022 back in-person July 19 and virtually July 20 - 28. Join AI and data leaders for insightful talks and exciting networking opportunities. Register today! Augmented reality, which bridges the divide betwe...
12.12.2011	Meerkats and Avatars: the region's latest technologies	Meerkats and Avatars: the region's latest technologies 12-12-2011 Seventeen of the most exciting technologies emerging from the East of England were demonstrated at St John's Innovation Centre last week. ADVANCED BALANCE SYSTEMS IMPROVES BA...

Zappar

Investors 1

Funding Rounds 1

Mentions in press and media 21

Reviews 0