Vocatus is an international consulting firm that supports consumer goods and retail companies in developing customer-centric segmentation, portfolio, product, and pricing strategies. They use behavioral economics, which is state-of-the-art in understanding, predicting, and changing customer decisions.
Vocatus offers a pricing strategy service that helps companies develop a pricing strategy that is customer-centric and based on behavioral economics. They also offer services in marketing, brand, sales, after-sales, CRM, media, entertainment, and consumer goods and retail.
However, they have won the largest German consulting survey for four years in a row in four categories: Marketing, Brand & Pricing, Sales, After Sales & CRM, Media & Entertainment, and Consumer Goods & Retail.
Vocatus offers a pricing strategy service that helps companies develop a pricing strategy that is customer-centric and based on behavioral economics. They also offer services in marketing, brand, sales, after-sales, CRM, media, entertainment, and consumer goods and retail.
However, they have won the largest German consulting survey for four years in a row in four categories: Marketing, Brand & Pricing, Sales, After Sales & CRM, Media & Entertainment, and Consumer Goods & Retail.
Location: Germany, Bavaria, Grasbrunn
Employees: 51-200
Phone: +49 8142 50690
Founded date: 2008
Investors 1
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| - | Mountain P... | mountain-p... |
Mentions in press and media 2
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| 13.12.2023 | Daily AI Roundup: Biggest Machine Learning, Robotic And Automation Updates | This is our AI Daily Roundup. We are covering the top updates from around the world. The updates will feature state-of-the-art capabilities in artificial intelligence (AI), Machine Learning, Robotic Process Automation, Fintech, and human-sy... |
| 12.12.2023 | Accenture to Acquire Vocatus, Expanding Its Capabilities in Behavioral Pricing Strategies | Accenture has entered into an agreement to acquire management consultancy Vocatus, which uses behavioral economics modeling to develop pricing strategies and sales concepts for business-to-business and business-to-consumer models. The terms... |