Smarter Sorting is the Product Intelligence provider, pairing cutting-edge technology with a vision for a more sustainable future.
Purpose-driven and aimed at transforming the world with data, Smarter Sorting is the first and only company to use AI and machine learning technology to reveal the core chemical and physical attributes of consumer products.
Smarter Sorting believes that when you know the empirical truth about products, you unlock a world of possibilities. Because only when we know more, can we do better.
Purpose-driven and aimed at transforming the world with data, Smarter Sorting is the first and only company to use AI and machine learning technology to reveal the core chemical and physical attributes of consumer products.
Smarter Sorting believes that when you know the empirical truth about products, you unlock a world of possibilities. Because only when we know more, can we do better.
Location: United States, Texas, Austin
Employees: 51-200
Phone: +1 512-593-2594
Total raised: $63.3M
Founded date: 2015
Investors 3
| Date | Name | Website |
| 13.06.2022 | Regenerati... | regenerati... |
| - | Unreasonab... | unreasonab... |
| 25.03.2022 | G2VP | g2vp.com/ |
Funding Rounds 5
| Date | Series | Amount | Investors |
| 02.08.2022 | - | $7M | - |
| 26.03.2022 | - | $25M | - |
| 23.09.2019 | Series A | $17M | - |
| 27.07.2018 | - | $9.3M | - |
| 09.03.2018 | Seed | $5M | - |
Mentions in press and media 22
| Date | Title | Description |
| 26.04.2025 | The Future of Product Development: How AI is Reshaping Customer-Centric Strategies | In the fast-paced world of technology, startups are like ships navigating uncharted waters. They seek the treasure of customer satisfaction while avoiding the storms of misalignment and inefficiency. Two recent developments illustrate this ... |
| 23.04.2025 | Product intelligence startup Bagel AI raises $5.5M to help companies build what their customers want Your vote of support is important to us and it helps us keep the content FREE. One click below supp... | Bagel Technologies Inc., a startup using specialized artificial intelligence models to help companies make better product decisions based on customer feedback, said it has closed on a $5.5 million seed funding round. Today’s raise was led b... |
| 05.08.2022 | Boulder-based Smarter Sorting raises $7M for sustainability platform | - |
| 02.08.2022 | Smarter Sorting Raises Additional $7M in Funding | Smarter Sorting, a Boulder, Colo., Austin, Texas, and Los Angeles-based consumer goods data and sustainability company, raised an additional $7m in funding. Regeneration.VC made the investment and Michael Smith, Regeneration.VC’s General Pa... |
| 26.03.2022 | Smarter Sorting raises $25M and names Jacqueline Claudio CEO, to improve sustainability for consumer brands and retailers | - |
| 23.03.2022 | Smarter Sorting Lands $25M Funding | AUSTIN, TX, Smarter Sorting, a consumer goods data and sustainability company, has raised $25M in a funding round led by G2 Venture Partners. >> Click here for more funding data on Smarter Sorting >> To export Smarter Sortin... |
| 23.03.2022 | Smarter Sorting, which leverages AI to make physical product sustainability suggestions to organizations, raises $25M | With the acceleration of digital transformation, consumer product brands are considering — or actively adopting, as the case may be — product intelligence software. Product intelligence entails gathering, acting on, and analyzing data relat... |
| 23.03.2022 | Smarter Sorting Raises $25M in Funding | Smarter Sorting, a Boulder, Colo., Austin, Texas, and Los Angeles-based consumer goods data and sustainability company, raised $25m in funding. The round was led by G2 Venture Partners. The company intends to use the funds to accelerate its... |
| 23.09.2019 | Smarter Sorting Secures $17 Million In Funding | Smarter Sorting announced it raised $17 million in Series A funding led by US Ecology with participation from RTP Ventures Smarter Sorting — an Austin, Texas-based startup that creates granular and chemical-level data about consumer product... |
| 20.09.2019 | Smarter Sorting Lands $17 Million in Additional Funding | Smarter Sorting, an Austin-based startup that helps companies recycle chemicals, announced it has raised $17 million. |
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