Our story starts in 2006, when our founder asked: why can’t men’s underwear be better? After spending hours on a fishing trip in a clammy ocean suit, he wondered if there was a way to fend off the uncomfortable effects of chafing and friction down south.
The answer was SAXX. Simply put, this is underwear designed differently. Our technologies move with you and deliver revolutionary comfort every step of the way.
Thanks in large part to the patented BallPark Pouch™ – our defining piece of internal tech – men now know that underwear isn’t just an afterthought. It’s the foundation of a comfortable and distraction-free day.
The answer was SAXX. Simply put, this is underwear designed differently. Our technologies move with you and deliver revolutionary comfort every step of the way.
Thanks in large part to the patented BallPark Pouch™ – our defining piece of internal tech – men now know that underwear isn’t just an afterthought. It’s the foundation of a comfortable and distraction-free day.
Location: Canada, British Columbia, Vancouver
Employees: 11-50
Founded date: 2006
Investors 2
| Date | Name | Website |
| - | Brentwood ... | brentwood.... |
| 26.08.2021 | TZP Group | tzpgroup.c... |
Mentions in press and media 8
| Date | Title | Description |
| 26.03.2026 | - | "Performing at my best demands a lot – physically and mentally," said Max. "I'm always looking for ways to stay comfortable and locked in, whether I'm on the ice, in the gym or at home. SAXX is gear I can count on every day. ... |
| 17.12.2020 | Men’s Socks And Underwear Reimagined For 2021 | Despite the fact that socks and underwear fulfill the basic wardrobe needs for men around the planet, they are also the most essential. |
| 01.08.2020 | How To Enjoy The Dog Days Of Summer With Style | The dog days of summer is the period from the end of July extending all the way until the end of August. Historically, the ancient Romans named the period following heliacal rising related to the star system Sirius; “diēs caniculārēs" ... |
| 15.12.2016 | Term Sheet — Thursday, December 15 | TRUMP, VERIHOO, LAYOFF WATCH Yesterday the Titans of Tech met with Trump, drank his Trump-branded water, rode his Trump-gold elevator. A few notes for those of you that didn’t spend the afternoon refreshing Twitter for new photos of CEOs lo... |
| 14.12.2016 | SAXX Underwear Announces Significant Investment from Brentwood Associates | Brentwood Associates has made a significant investment in SAXX Underwear, headquartered in Vancouver, Canada. With its superior design and quality that is tailored to support an active lifestyle, SAXX has become one of the fastest growing p... |
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| - | 35 gifts for men he can actually use every day, from a cozy pair of slippers to an RFID-blocking wallet | Cuts Clothing When you buy through our links, Insider may earn an affiliate commission. Learn more. Whether he's your brother, partner, dad, or friend, you're probably looking for a gift for him. To make shopping easier, we came up with a l... |
| - | 24 great gifts for the fitness lovers in your life | Janji When you buy through our links, Insider may earn an affiliate commission. Learn more. Gifting fitness gear or equipment can help anyone jumpstart a new routine or upgrade what they're already using. Whether it's a new pair of sneakers... |