| Date | Title | Description |
| 18.12.2025 | RainFocus Announced the Launch of Base Module | RainFocus™, provider of the next-generation event marketing platform, announced its Base Module, a toolkit for event planners that delivers fundamental building blocks for a consistent experience across small, repeatable events. With a user... |
| 10.10.2025 | RainFocus Invests in an AI-Native Future | RainFocus™, provider of the next-generation event marketing platform, today announced its strategy for accelerated AI investment as it transforms the business for an AI-native future. From internal operations to the client-facing platform a... |
| 02.09.2025 | MarTech Interview with Ashleigh Cook, Chief Marketing Officer at RainFocus | Ashleigh, what first drew you to B2B marketing, and how has your role evolved as you’ve helped scale marketing at high-growth companies?
I’ve always been drawn to the challenge and complexity of B2B marketing. There’s something incredibly r... |
| 18.07.2025 | RainFocus Launches Adobe Integration Solution to Automate Event Lifecycles | RainFocus™, provider of the next-generation event marketing platform, today announced the RainFocus and Adobe Workfront Fusion integration. The solution seamlessly connects Adobe Workfront directly to RainFocus via Workfront Fusion. This en... |
| 13.12.2024 | RainFocus Recognized as a Leader in Event Management by Forrester | RainFocus™, provider of the next-generation event marketing platform, announced that it has been named a Leader in The Forrester Wave™: All-In-One Event Management Platforms, Q4 2024 report. The report states, “RainFocus’ superior vision ce... |
| 12.12.2024 | The Resurgence of In-Person Events: A New Era for Corporate Engagement | In a world dominated by screens, the return of in-person events feels like a breath of fresh air. The corporate landscape is shifting, and data reveals a clear preference for face-to-face interactions. According to a recent survey by RainFo... |
| 06.12.2024 | In-Person Events Reign Supreme for Corporate Conferences: RainFocus | RainFocus™, provider of the next-generation event marketing platform, released new data findings that reveal overall sentiment toward corporate events, as well as generational differences. The survey results indicate that an overwhelming ma... |
| 06.11.2024 | A Blueprint for Balancing Business Goals and Customer Desires to Optimize Event Success | Marketers have been planning and executing events for decades in order to build and foster meaningful relationships with both current and prospective customers. However, despite the longstanding history of events within the marketing indust... |
| 08.10.2024 | RainFocus Launches New Self-Guided Assessment for Event Professionals | RainFocus™, provider of the next-generation event marketing platform, today launched the Event Benchmark Assessment, a new industry resource for organizations to discover how their events measure up to others of the same size and delivery f... |
| 18.09.2024 | RainFocus Expands Horizons with WebEvents Global Acquisition | In the fast-paced world of event marketing, change is the only constant. RainFocus, a player in this arena, has made a bold move. The company has acquired WebEvents Global, a firm known for its prowess in event technology and data analytics... |
| 18.09.2024 | RainFocus Acquires WebEvents Global | RainFocus™, provider of the next-generation event marketing platform, today announced the acquisition of WebEvents Global, an established event technology and data analytics firm. This marks a significant milestone in RainFocus’ growth traj... |
| 17.09.2024 | RainFocus Acquires WebEvents Global | RainFocus, a Lehi, UT-based provider of an event marketing platform, acquired WebEvents Global, a Rocklin, CA-based event technology and data analytics firm.
The amount of the deal was not disclosed.
With the acquisition, RainFocus will enh... |
| 07.05.2024 | Happy Birthday MarTech!!!! | The domain of marketing technology has a rapid growth rate. Coping in this fast-paced marketing realm brings challenges and obstacles to the table, which not only require innovation but also the wisdom of thought leaders in making the right... |
| 30.04.2024 | MarTech Interview with Ashleigh Cook, CMO at RainFocus | Ashleigh, before we dive into the discussion, could you please share a bit about your professional background and role as CMO at RainFocus?
I started my career in marketing 15 years ago, and I’m honored to have recently been appointed chief... |
| 12.04.2024 | RainFocus Announces Updates to SalesForce App | RainFocus(™) announced it has updated the RainFocus for Salesforce: Event Insights and Activation App on Salesforce AppExchange, a leading enterprise marketplace for partner apps and experts. The listing gives customers new ways to empower ... |
| 31.03.2023 | Bridging The Gap Between Event Marketing, Sales And Data | Director, Enterprise Sales at RainFocus, an insight-driven event marketing and management platform. |
| 01.03.2023 | MarTech Interview with Ashleigh Cook, SVP of Marketing at RainFocus | How does one create a marketing strategy that truly stands out? Ashleigh Cook, SVP of Marketing at RainFocus, shares her insights in our latest interview.
One of the main benefits of event unification is consolidating all information and da... |
| 06.02.2023 | 12 Tips To Solidify 'Win-Win' Partnerships In Business | When you're trying to develop a serious alliance with another company, it's essential for every leader to closely evaluate the blindspots and keep their eyes open for any red flags. Test the waters lightly and take small steps before jumpin... |
| 23.01.2023 | RainFocus Joins Adobe Exchange Partner Program As Platinum Partner | RainFocus, provider of the next-generation event marketing platform, announced its status as a Platinum partner in the Adobe Exchange Partner Program, a global technology partner ecosystem. This top-tier partner designation recognizes a sel... |
| 30.08.2022 | Martech Interview with Ali Fazal, Vice President of Marketing, GRIN | In the creator economy for the next-gen brands, authenticity is everything. So how do you build authentic creator relationships?
Taking the time to know your audience and gather the right insights will help marketing succeed tremendously.
1... |
| 09.06.2022 | MarTech Interview with Zach Cutler, Co-Founder, and CEO of Propel | Zach Cutler highlights the technology solutions that Propel offers and gives a sneak peek into their recent developments.
You are only as good as your team, and the most amazing product in the world will fall flat if the team isn’t great.
1... |
| 09.09.2021 | RainFocus Closes Series C Funding Round | RainFocus, a Lehi, UT-based enterprise event marketing platform, closed its Series C funding round of undisclosed amount.
The round was led by KKR, through its Next Generation Technology Growth Fund II, with participation from existing inve... |
| 08.09.2021 | Coinbase takes its SEC battle to the public | This is the web version of Term Sheet, a daily newsletter on the biggest deals and dealmakers. Sign up to get it delivered free to your inbox.
Paid Content Why the marketer experience needs a digital upgrade From Optimizely
Few CEOs take th... |
| 08.09.2021 | Coinbase takes its SEC battle to the public | This is the web version of Term Sheet, a daily newsletter on the biggest deals and dealmakers. Sign up to get it delivered free to your inbox.
Paid Content How this advanced tech will help machines see like humans From Telus International
F... |
| 07.09.2021 | RainFocus Raises $60 Million To Help Companies Build Out Event Marketing Strategies | As companies navigate both a return to physical events and a continuation of virtual events, ... [+] RainFocus has raised $60 million to build out its events marketing platform. Getty |
| 07.09.2021 | RainFocus Closes Series C Funding Round Led by KKR | Lehi, UT, Sept. 07, 2021 (GLOBE NEWSWIRE) -- RainFocus, the next-generation enterprise event marketing platform, today announced that it has closed its Series C funding round led by KKR, a leading global investment firm. Existing investor J... |
| 03.01.2021 | Digital.com Names Best Event Management Software of 2021 | SEATTLE (PRWEB) January 03, 2021
Digital.com, a leading independent review website for small business online tools, products, and services, has announced the best event management software of 2021. The top firms were selected based on revie... |
| 13.02.2019 | RainFocus Grows Leadership Team With Hiring of CFO | LEHI, Utah, February 13, 2019 (Newswire.com) – RainFocus, the leading Events Marketing Platform, announced the hiring of Michael Olson as Chief Financial Officer following a $40 million investment from JMI Equity. |
| 11.01.2019 | RainFocus Raises $40 Million for Event Tech: Travel Startup Funding This Week | This week travel startups announced funding for event management tech (RainFocus and B Network), luggage with power ports (Horizn Studios), short-term rental booking in Vietnam (Luxstay), and travel rewards tools for financial companies (Up... |
| 09.01.2019 | Term Sheet — Wednesday, January 9 | AN IPO FREEZE
Good morning, Term Sheet readers.
Paid Content Securing the enterprise without boundaries From ExtraHop
We were supposed to kick off 2019 with a wave of IPOs, including some of the biggest tech offerings we’ve seen in years. W... |
| 09.01.2019 | RainFocus Secures $40 Million Strategic Growth Investment to Accelerate Innovation in Event Marketing | Funding from JMI Equity will accelerate and scale the RainFocus platform |
| 09.01.2019 | RainFocus Secures $40M in Growth Equity |
LEHI, UT, Leading Event Marketing Platform, announced it has secured a $40 million strategic growth investment from JMI Equity.
>> Click here for more funding data on RainFocus
>> To export RainFocus funding data to PDF and ... |
| 08.01.2019 | JMI Equity Invests $40M In RainFocus | RainFocus, the leading Event Marketing Platform, today announced it has secured a $40 million strategic growth investment from JMI Equity, a growth equity firm focused on investing in leading software companies. The funding will be used to ... |
| 08.01.2019 | Daily funding roundup - January 8th, 2019 | LendingFront raised $4M; Headset raised $12.1M; Managed by Q raised $25M; Humatics raised $28M
Carson Living: Carson is a real estate tech startup that provides services to unstaffed residential buildings. Carson has raised $3 million in se... |
| 08.01.2019 | RainFocus Secures $40M in Growth Funding | RainFocus, a Lehi, Utah-based event marketing platform, secured $40m in growth funding.
JMI Equity made the investment. In conjunction with it, David Greenberg and Larry Contrella, General Partner and Principal at JMI, respectively, have jo... |