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Parse.ly
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Parse.ly

https://www.parse.ly/
Last activity: 13.11.2022
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Categories: AdTechAnalyticsContentCorporateDataMediaMobilePlatformTimeWeb
Parse.ly empowers companies to understand, own and improve digital audience engagement through data, so they can ensure the work they do makes the impact it deserves.

Our clients—who include media companies like Hearst, Time Inc., Condé Nast, The Wall Street Journal, and Bloomberg and consumer brands like HelloFresh, TravelZoo, The Ladders, Ben & Jerry's, and Artsy—harness their content's potential through our real-time and historical analytics dashboard, API, and data pipeline.
Likes
845
Followers
9.19K
Followers
4.23K
Website visits
126.7K /mo.
Mentions
39
Location: United States, California, San Francisco
Employees: 51-200
Phone: +1 212-920-6846
Total raised: $6.8M
Founded date: 2009

Investors 1

DateNameWebsite
-ff Venture...ffvc.com/

Funding Rounds 1

DateSeriesAmountInvestors
09.08.2017Series B$6.8M-

Mentions in press and media 39

DateTitleDescription
13.11.2022Elon Musk told he's '100% wrong' for claiming Twitter is the internet's biggest click driver 'by far'Elon Musk claimed Twitter was "the biggest click driver on the internet by far" in a tweet Saturday. The site's new owner was widely mocked in the replies by users rejecting his claim. Advertisement Elon Musk was widely mocked aft...
08.02.2021Automattic’s WordPress VIP acquires Parse.ly to bring web content analytics to the enterpriseWe are excited to bring Transform 2022 back in-person July 19 and virtually July 20 - 28. Join AI and data leaders for insightful talks and exciting networking opportunities. Register today! WordPress VIP (WPVIP), Automattic’s enterprise-fo...
08.02.2021Automattic’s WordPress VIP acquires Parse.ly to bring web content analytics to the enterpriseWordPress VIP (WPVIP), Automattic’s enterprise-focused content management platform, has acquired Parse.ly, an engagement analytics platform aimed at online publishers. Terms of the deal were not disclosed. While Automattic is perhaps better...
08.02.2021Automattic acquires analytics company Parse.lyAutomattic, the for-profit company tied to open-source web publishing platform WordPress, is announcing that it has acquired analytics provider Parse.ly. Specifically, Parse.ly is now part of WPVIP, the organization within Automattic that o...
05.08.2019News aggregation app SmartNews reaches $1 billion valuationSign up for our daily briefingMake your busy days simpler with Axios AM/PM. Catch up on what's new and why it matters in just 5 minutes. Enter your email address Please enter a valid email. Please enter a valid email. Subscription failedSub...
11.02.20191. Alexandria Ocasio-Cortez is the Democrats' TrumpSign up for our daily briefingMake your busy days simpler with Axios AM/PM. Catch up on what's new and why it matters in just 5 minutes. Enter your email address Please enter a valid email. Please enter a valid email. Subscription failedSub...
24.01.2019Parse.ly’s new feature helps writers find topics that are (relatively) under-coveredOkay, I’ll admit it: Sometimes, I write stories because I think they’re going to be popular. And sometimes, those stories fall flat anyway. It makes sense — both on a cosmic level, because life isn’t fair, but also in the more specific sens...
29.12.2018Crawling from the wreckageThings are tough all over — but especially in the digital media business of 2018. Probably the most high-profile flame-out this year was at Mic, which laid off most of its staff ahead of an acquisition by Bustle. Mic had raised nearly $60 m...
24.09.2018Parse.ly’s Currents uses AI to measure real-time audience attentionFor web publishers, engagement is a valuable metric. In fact, content optimization platform Parse.ly claims audience attention — which it defines as the way topics, moments, contexts, locations, devices, and sources interact with each other...
24.09.2018Parse.ly’s Currents uses AI to measure real-time audience attentionDid you miss a session from GamesBeat Summit 2022? All sessions are available to stream now. Learn more. For web publishers, engagement is a valuable metric. In fact, content optimization platform Parse.ly claims audience attention — which ...
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