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The Nielsen Company
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The Nielsen Company

http://www.nielsen.com/
Last activity: 06.04.2026
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Categories: AdTechAnalyticsDataE-commerceInformationInternetMeasurementMediaTechnologyTelevision
A global leader in media measurement, analytics and insights, Nielsen shapes the future of media with accurate measurement of what people listen to and watch worldwide.
Website visits
4.3M /mo.
Mentions
1.61K
Location: Netherlands
Employees: 10001+
Total raised: $25M
Founded date: 1923

Investors 3

Funding Rounds 1

DateSeriesAmountInvestors
28.02.2013-$25M-

Mentions in press and media 1608

DateTitleDescription
06.04.2026Savannah Guthrie returns to ‘Today’ anchor desk for first time since mother’s disappearanceGetting your Trinity Audio player ready... NEW YORK (AP) — Savannah Guthrie was back and almost all business at NBC’s “Today” show anchor desk on Monday, marking a return for the first time in more than two months since her mother’s disappe...
27.03.2026Fintech Redefines Growth: Investment Shifts, Payments Lead IPOs, Content Drives BrandsFintech navigated a transformative boom-bust cycle, now embracing sustainable, profitable growth models. Global investment, exceeding $210 billion from 2020-2024, now targets resilient sectors: B2B payments infrastructure, critical regtech ...
25.03.2026US Digital Advertising Soars: A $361 Billion Market Redefines Global Ad SpendUS digital advertising witnessed explosive growth. A 12.4% CAGR from 2020-2025 propelled the market from $152 billion to $361.9 billion. Key drivers included deepening mobile penetration, the permanent e-commerce shift, expanding connected ...
25.03.2026Why Fintech Brands Invest in Industry PublicationsShare Share Share Share Email In 2024, Klarna allocated $18 million of its marketing budget to content and thought leadership initiatives, a 45% increase from 2023. The company published 142 pieces of industry analysis across platforms incl...
23.03.2026Streaming Advertising in the US: Netflix, Hulu and the Connected TV Revenue SurgeShare Share Share Share Email Streaming advertising revenue in the United States reached 34 billion dollars in 2025, more than doubling from 15.7 billion dollars just two years earlier. The explosive growth has been driven by the launch of ...
23.03.2026US Retail Media Advertising: The $69 Billion Market Reshaping Digital AdsShare Share Share Share Email US retail media advertising market projected to reach $69.33 billion in 2026.#8216;s latest forecast, the US continues to account for the largest single share of global digital advertising expenditure, with dou...
23.03.2026The $645 Billion US Digital Ad Market: A 2029 Forecast AnalysisShare Share Share Share Email US digital ad market is forecast to grow to ~$645 billion by 2029.#8216;s latest forecast, the US continues to account for the largest single share of global digital advertising expenditure, with double-digit p...
22.03.2026How the US Digital Ad Market Grew to $361 Billion in 2025Share Share Share Share Email In November 2022, Netflix set its opening advertising rate at $65 per thousand impressions, according to Adweek. That figure was not chosen to compete with digital display. It was chosen to compete with televis...
12.03.2026Man City Puma kit deal helps UK sponsorship market hit £5bnManchester City’s Puma kit extension helped the UK sponsorship market top £5bn in 2025, up over 10 per cent on 2024. City signed a record-breaking 10-year kit partnership extension last year which could be worth around £100m per season. It,...
11.03.2026Marketing Data Powerhouse: Unlocking Intelligence with Modern Analytics and Cloud WarehousesModern marketing relies on data supremacy. Cloud data warehouses and advanced analytics power critical strategies. ELT data flows, real-time insights, and reverse ETL enable dynamic personalization and activation. Enhanced attribution, cust...
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