In the 1960s the first sports drink was launched. Now Maurten has reinvented sports fuel. We're introducing the world’s most carbohydrate-rich sports drink. It's already used by some of the best endurance athletes.
Location: Sweden, Gothenburg
Total raised: $21.75M
Founded date: 2015
Investors 1
| Date | Name | Website |
| - | Shasta Ven... | shastavent... |
Funding Rounds 1
| Date | Series | Amount | Investors |
| 26.07.2024 | - | $21.75M | - |
Mentions in press and media 9
| Date | Title | Description |
| 24.10.2025 | Iris Ventures closes €100M round for new consumer tech fund | Iris Ventures, a Barcelona-based growth investor focused on purpose-led consumer brands, has announced the first close of its second fund, IRIS Fund II, securing €100 million toward a total target of €200 million. The new fund will back com... |
| 03.10.2025 | Food Matters Live Returns to London, Discussing Sustainable Proteins, Gut Health & More | Food Matters Live, the event bringing together R&D, NPD, and innovation leaders from across the food and drink industry, returns to Ascot, London, from October 8-9. Attendees will benefit from immersive showcases, insights, business con... |
| 13.08.2025 | City AM Triathlon Team Challenge at T100 London hailed as great success | A successful London T100 Triathlon weekend saw Maurten UK come home first in the City AM Triathlon Team Challenge. The London-based subsidiary of Swedish sports nutrition company Maurten AB came first out of 26 City AM Triathlon Team Challe... |
| 11.08.2025 | Peaty stars for Team Gordon Ramsay at London T100 Triathlon | British Olympic swimmer Adam Peaty starred for future father-in-law Gordon Ramsay’s team at the London T100 Triathlon. The three-time gold medal winner finished his Olympic distance triathlon in a time of 2:34:37, nearly 10 minutes quicker ... |
| 13.08.2024 | Olympic Medalist Krista Temple's Health Struggle Inspires 125 km Run from Vancouver to Whistler, in Partnership with RBC GranFondo | Krista Temple and team winning Silver in the in the 2012 Olympic Women's 8 The inaugural Project 125 run aims to raise funds and awareness for athletes facing sudden health adversities beyond the finish line. VANCOUVER, BC, Aug. 13, 2024 /P... |
| 26.07.2024 | Maurten Raises €20M in Funding | Maurten, a Gothenburg, Sweden-based sports nutrition company, raised €20M in funding. The round was led by Iris Ventures with participation from existing investors, including CEO of Stena Sphere Dan Sten Olsson. Founded by Mårten Fryknäs, O... |
| 22.07.2024 | Gothenburg-based Maurten bags €20 million to expand sports fuels across new markets | Maurten, a leading global sports nutrition company, has closed a capital round of €20 million led by international growth equity fund IRIS Ventures, which specialises in identifying disruptive next-generation consumer propositions. The roun... |
| 11.06.2024 | Swedish deep tech startup Sinonus selects the first CEO to launch energy-storing carbon fiber composites | Swedish deep tech startup Sinonus selects the first CEO to launch energy-storing carbon fiber composites Tue, Jun 11, 2024 07:00 CET Report this content Chalmers Ventures new portfolio company Sinonus, a spin-out from Chalmers technical uni... |
| - | Maurten | “Hydrogel Sports Fuel – Carbohydrate-rich fuel for endurance sports, based on natural ingredients for energy, hydration and recovery.” |