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IRI

https://www.iriworldwide.com/en-US
Last activity: 12.12.2024
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Categories: AnalyticsAssistedDataE-commerceGrowthHealthTechInformationMarketMediaService
TURNING BIG DATA INTO ACTION THAT POWERS GROWTH

For manufacturers and retailers, knowing customers and how to satisfy their needs is top priority. But the consumer landscape is more competitive than ever. People are changing how, where and when they shop. They go online, even while at the shelf, to explore competitive products and compare prices. Most regularly visit at least three retailers for their CPG shopping. And, with the growth of e-commerce, the distinction between CPG channels is blurring. The shopper path is purchase is now several webs and loops rather than a straight line to the sale.

As one of the original innovators in Big Data, IRI integrates the world’s largest set of otherwise disconnected purchase, media, social, causal and loyalty data to help CPG, retail, over-the-counter healthcare and media companies grow their businesses.

We combine this data with predictive analytics to uncover new consumer insights and integrate them on the most technologically-advanced, cloud-based visualization platform.

Whether it’s analyzing how to make assortment, pricing and promotions more profitable, tailoring media strategies to likely purchasers of a brand, or guiding companies through new product or market planning, we ensure that businesses can better leverage data to help them grow.
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Mentions
109
Location: Haiti, Centre
Employees: 5001-10000
Founded date: 1979

Investors 1

DateNameWebsite
17.07.2021HarbourVes...harbourves...

Mentions in press and media 109

DateTitleDescription
13.12.2024The Culinary Shift: Michelin Stars Meet Grocery AislesThe pandemic reshaped our world. It forced restaurants to adapt or perish. Many chose to innovate. They transformed signature dishes into grocery products. This shift has opened a new frontier in retail. Michelin-starred brands are now infi...
12.12.2024Japan leads in the hyper-connected era, simplifying life for 70% of its consumers, according to CircanaCircana 'Connected Consumer' report reveals how brands can ignite growth with social e-commerce TOKYO, Dec. 12, 2024 /PRNewswire/ -- Brands today have a unique opportunity to drive unprecedented growth by embracing the power of 'social e-co...
11.12.2024From restaurant to retail: How Michelin-starred brands are infiltrating the grocery storeListen to the article 7 min This audio is auto-generated. Please let us know if you have feedback. Grocery chains are stocking their shelves with food from fancy restaurants, turning popular menu items into profitable products as consumers ...
10.12.2024Tesco to Prioritise Veg-Led Christmas Mains as Over 27% of Brits Consider Serving Meat-Free OptionsTesco’s 2024 Christmas Report, based on two surveys that polled 6375 UK adults, has found that 27% of people plan to serve or will consider serving meat-free Christmas main dishes this year. Figures also indicate that consumers are increasi...
04.09.2024IAS Appoints Marc Grabowski as COO and Srishti Gupta as CPOIntegral Ad Science, a leading global media measurement and optimization platform, announced the appointment of Marc Grabowski as Chief Operating Officer (COO) and Srishti Gupta as Chief Product Officer (CPO), effective September 16, 2024. ...
18.06.2024Salsify Names Piyush Chaudhari as New CEOSalsify, the platform empowering brand manufacturers, distributors, and retailers to win on the digital shelf, today announced that Piyush Chaudhari, most recently CEO of SGS & Co., has become Chief Executive Officer effective June 17th...
28.05.2024Knack Global Announces New President Arvind RamakrishnanKnack Global announces Arvind Ramakrishnan as its President. Ramakrishnan Joins Knack to Drive Strategic Growth Plan WOODBRIDGE, N.J., May 28, 2024 /PRNewswire-PRWeb/ -- Knack Global, a Florida-based industry-leading provider of tech enable...
29.11.2023Continued Decline in US Meat Consumption is “Long-Term Industry Disruption” Creating Significant OpportunityThe United States has witnessed a steady decline in meat consumption for the second consecutive year. Retail sales data from IRI Worldwide reveals that 2023 marks the second consecutive year of declining meat purchase volumes. As of October...
22.06.2023LangeTwins Family Winery and Vineyards Champions California’s Top Varietal with Cabernet Sauvignon from Micro Appellations of LodiACAMPO, Calif. (PRWEB) June 22, 2023 LangeTwins Family Winery and Vineyards, dedicated, family owned business crafting vineyard-driven wines, is leading the charge in showcasing Cabernet Sauvignon from site specific appellations in the Lodi...
08.06.2023Beverages maintain stronghold on top new products for 2022, Circana saysDive Brief: Drinks again dominated the top launches in the food and beverage industry last year, with eight of the 10 most successful, according to Circana’s 2022 New Product Pacesetters report. In 2021, beverages also represented eight of ...
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