| Date | Title | Description |
| 23.03.2026 | The US Programmatic Advertising Market: Automation, Scale and Efficiency | Share
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Programmatic advertising in the United States processed more than 271 billion dollars in transactions during 2025, accounting for over 91 percent of all digital display advertising and an increasing share of vi... |
| 10.03.2026 | Ad Fraud Detection Technology: How Machine Learning Protects Digital Advertising Budgets | Share
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A programmatic advertising operation for a direct-to-consumer health supplements brand spending $4.2 million monthly across display, video, connected TV, and mobile app inventory discovers through a third-party... |
| 09.03.2026 | Programmatic Advertising Technology: How Automated Media Buying Is Reshaping Digital Advertising | Share
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Programmatic advertising technology has fundamentally transformed how organisations plan, purchase and optimise digital media. With programmatic ad spend forecast to reach $25 billion in 2025, representing appr... |
| 08.03.2026 | North America’s AdTech Leadership: Why the US Dominates Digital Advertising | Share
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In a glass-walled trading room on the 22nd floor of a Manhattan office building, a programmatic trader refreshes her dashboard at 9:07 AM. Within the time it takes her coffee to cool, 4.7 million advertising au... |
| 08.03.2026 | Another Estimate of the $1.12 Trillion AdTech Market: Competing Forecasts Explained | Share
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Ask five research firms to size the global AdTech market and you will receive five different answers. Not estimates that are roughly comparable, but figures that diverge by a factor of fifteen, ranging from app... |
| 08.03.2026 | Privacy-Preserving Advertising: How AdTech Is Adapting to GDPR and Privacy Regulations | Share
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The advertising technology industry is undergoing its most significant structural transformation in two decades. Driven by the twin forces of regulatory pressure and platform-level privacy changes, the mechanis... |
| 07.03.2026 | Identity Resolution in AdTech: The Cookie Deprecation Challenge | Share
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The deprecation of the third-party cookie has been the most consequential technical transition in digital advertising in a decade. The cookie — a small data file placed on a user’s browser by a third-party doma... |
| 27.02.2026 | Novacap: $3.8 Billion Closed For Seventh Technology Fund | Novacap, a leading North American private equity firm, announced the final close of Novacap Technologies Fund VII, with nearly $3.8 billion in capital commitments, including affiliated vehicles. The fund was raised in under a year, surpassi... |
| 07.01.2026 | Integral Ad Science hires Melissa Furze to lead AI push | - |
| 19.12.2025 | Integral Ad Science unveils IAS Agent AI assistant | - |
| 17.12.2025 | IAS Announced the Launch of ‘IAS Agent’ | Integral Ad Science (Nasdaq: IAS) today announced IAS Agent, a new AI-powered assistant that helps customers activate campaigns faster, uncover deeper insights instantly, and optimize performance at scale. Powered by the industry’s most com... |
| 11.12.2025 | Glance Selects IAS to Unlock Ad Measurement Capabilities across its Platform of 250 Million Users in India and Indonesia | JAKARTA, Indonesia, Dec. 11, 2025 /PRNewswire/ -- Glance, a global consumer technology company pioneering AI-powered experiences, has announced a strategic partnership with Integral Ad Science (IAS), a leading global media measurement and o... |
| 29.10.2025 | TikTok Selects IAS for Brand Safety Measurement for TikTok Pangle Advertisers | IAS Provides TikTok Pangle Advertisers with Increased Transparency and Brand Protection
SINGAPORE, Oct. 29, 2025 /PRNewswire/ -- Integral Ad Science (Nasdaq: IAS), a leading global media measurement and optimization platform, today announce... |
| 24.10.2025 | OpenX Expands Leadership to Simplify Programmatic Advertising | OpenX Technologies, Inc., one of the world’s leading omnichannel supply-side platforms, today announced a strategic expansion of its leadership team, appointing five senior executives across product, marketing, communications, and operation... |
| 25.09.2025 | IAS to be Acquired by Novacap for $1.9 Bn to Support Its Strategic Goals | Integral Ad Science (Nasdaq: IAS), a leading global media measurement and optimization platform, today announced it entered into a definitive agreement to be acquired by Novacap, a leading North American private equity firm, in an all-cash ... |
| 11.09.2025 | Is there untapped startup potential beyond Silicon Valley? Run Ventures' $290M fund believes so | Silicon Valley and New York may still dominate the headlines, but the next wave of AI-driven innovation is also happening elsewhere. From Salt Lake City to Denver to Atlanta, emerging ecosystems are producing companies that are just as ambi... |
| 29.07.2025 | IAS Receives Industry’s 1st Ethical AI Certification from AAM | Integral Ad Science (NASDAQ: IAS), a leading global media measurement and optimization platform, today announced that it received the first Ethical Artificial Intelligence (AI) Certification from the Alliance for Audited Media (AAM). As the... |
| 17.07.2025 | OpenX Announces OpenXSelect | OpenX Technologies, Inc., a leading supply-side platform, today announced the general availability of OpenXSelect™, a next-generation curation and supply-side targeting platform for brands and agencies. Built to bring buyers closer to suppl... |
| 12.06.2025 | IAS Launches First-To-Market Partnership with Lyft Media | Integral Ad Science, a leading global media measurement and optimization platform, announced a first-to-market partnership with Lyft enabling advertisers to validate the quality of their Lyft Media buys with IAS’s Viewability, Invalid Traff... |
| 12.05.2025 | IAS Announces First-to-Market Partnership with Nextdoor | Integral Ad Science, a leading global media measurement and optimization platform, announced a strategic partnership with Nextdoor, the essential neighborhood network. IAS will now power Nextdoor’s first-party brand safety tool as a provide... |
| 07.05.2025 | IAS Unveils AI Brand Safety Tools for Spotify Podcast Ads | Integral Ad Science, a leading global media measurement and optimization platform, announced with Spotify the launch of new Brand Safety and Suitability Features, including Targeting and Measurement, for podcast advertisers on the Spotify A... |
| 28.04.2025 | Mobile Ad Fraud: Can MarTech Save the Day? | Digital advertising has witnessed the growth of mobile ad fraud becoming a major threat against marketers’ campaign performance and their allocated advertising budgets. The growth of mobile usage, together with shifting advertising finances... |
| 17.04.2025 | Madhive Expands Leadership to Boost Clients, Local Media Suite | Madhive, the only unified operating system for local media, announced the appointment of industry veterans Michael Kim as Chief Product Officer (CPO) and Laura Colona as Chief of Staff. The announcement comes as the company is rapidly expan... |
| 15.04.2025 | IAS Launches Pre-Bid Video Exclusions | Integral Ad Science, a leading global media measurement and optimization platform, announced an expansion of Social Optimization for TikTok to include pre-bid Video Exclusion Lists. As advertisers continue to look for ways to preserve brand... |
| 04.04.2025 | IAS Expands Reddit Partnership for Enhanced Ad Measurement | Integral Ad Science, a leading global media measurement and optimisation platform, announced the expansion of its partnership with Reddit, a community platform powered by conversation and authentic human connection. Global advertisers can n... |
| 24.01.2025 | The Evolution of Marketing: A New Era of Direct Mail and Programmatic Advertising | In the fast-paced world of marketing, change is the only constant. The landscape is shifting, and two recent developments highlight this transformation: Postie’s appointment of Phil Davis and Equativ’s launch of Maestro. Both events signify... |
| 22.01.2025 | Equativ Unveils Maestro by Equativ | Equativ, a global independent adtech company, announced major upgrades to its all-in-one curation platform, Equativ Buyer Connect (EBC), now renamed Maestro by Equativ, that centralizes programmatic campaign management and provides ad buyer... |
| 08.01.2025 | IAS Launches AI-Driven Total Media Performance™ Solution | Integral Ad Science, a leading global media measurement and optimization platform, announced the launch of its AI-driven Total Media Performance™ (TMP) solution. Total Media Performance (TMP) enables advertisers to achieve better campaign o... |
| 07.01.2025 | Horizon Media Holdings Welcomes Bob Lord: A New Era of Transformation | In the fast-paced world of marketing and media, change is the only constant. Horizon Media Holdings has embraced this truth by appointing Bob Lord as its first President. This move signals a bold step into a future where technology and crea... |
| 06.01.2025 | Horizon Media Holdings Appoints Bob Lord as Its First President | Horizon Media Holdings, the parent company of Horizon Media, announced the appointment of Bob Lord as President. With a career spanning more than three decades at the intersection of marketing, media, and technology, Lord’s leadership and e... |
| 06.01.2025 | IAS Announces CFO Transition | Integral Ad Science, a leading global media measurement and optimization platform, announced the departure of Tania Secor as Chief Financial Officer (CFO) and the appointment of Jill Putman as Interim CFO, effective immediately. Ms. Secor d... |
| 20.12.2024 | IAS & Kwai for Business Introduce New Tools to Optimize Media Quality | Integral Ad Science, a leading global media measurement and optimization platform, announced the release of its new Quality Attention™ Optimization product in beta. In addition, IAS is announcing a new, first-to-market partnership with Lume... |
| 21.11.2024 | Gameloft for brands unveils COMBO! Core, a dedicated proposition for consumer brands to reach Gen Z and Millennials through non-intrusive in-game advertising | PARIS, Nov. 21, 2024 /PRNewswire/ -- Gameloft for brands, a leader in creating gamified advertising experiences for brands, today unveiled COMBO! Core, an expansion of COMBO! The Gaming Media Network that enables brands to effectively engag... |
| 05.11.2024 | IAS Launches Curation with Google Ad Manager | Integral Ad Science, a leading global media measurement and optimization platform, announced the launch of IAS Curation with Google Ad Manager. IAS will now offer programmatic buyers a deal-based enrichment pathway designed to curate invent... |
| 04.11.2024 | Navigating the Future of Digital Advertising: Innovations and Insights | The digital advertising landscape is a constantly shifting terrain. Companies are adapting, innovating, and evolving to meet the demands of a more privacy-conscious audience. Recent developments from Upwave and Mediavine illustrate this dyn... |
| 30.10.2024 | Upwave Announces Addition of Dan Robbins to its Advisory Program | Upwave, the leading analytics platform for brand advertising, today announces the appointment of Dan Robbins to its Advisory Program. Robbins, formerly the Vice President of Business Marketing & Partner Solutions at Roku, brings a wealt... |
| 11.10.2024 | IAS Unveils Game-Changing Meta Optimization Solution for Advertisers | In the fast-paced world of digital advertising, Integral Ad Science (IAS) has taken a bold step forward. The company recently announced a groundbreaking optimization solution in collaboration with Meta, the parent company of Facebook and In... |
| 11.10.2024 | IAS ANNOUNCES FIRST-TO-MARKET META OPTIMIZATION SOLUTION FOR ADVERTISERS | Global Advertisers Can Now Benefit from AI-Driven Content Block Lists and Increased Brand Suitability When Advertising on Facebook and Instagram Feed and Reels
SINGAPORE, Oct. 11, 2024 /PRNewswire/ -- Integral Ad Science (Nasdaq: IAS), a le... |
| 10.10.2024 | IAS Announces First-To-Market Meta Optimization Solution for Advertisers | Integral Ad Science (Nasdaq: IAS), a leading global media measurement and optimization platform, today announced a new test with Meta of a first-to-market optimization solution for advertisers. IAS’s third-party Content Block List solution ... |
| 08.10.2024 | The New Frontier of Digital Advertising: IAS's Bold Moves in the TikTok and Publisher Spaces | In the fast-paced world of digital advertising, change is the only constant. Integral Ad Science (IAS) is making waves with its latest innovations, particularly in the realms of TikTok and publisher engagement. As brands scramble to capture... |
| 08.10.2024 | IAS Expands TMQ for TikTok; Launches Video Exclusion List Testing | Integral Ad Science (Nasdaq: IAS), a leading global media measurement and optimization platform, today announced an expansion of Total Media Quality (TMQ) for TikTok. IAS will now provide Viewability, Invalid Traffic (IVT), and Brand Safety... |
| 04.10.2024 | IAS Extends Quality Attention™ to drive revenue and yield for publishers | Integral Ad Science, a leading global media measurement and optimization platform, announced the availability of its Quality Attention™ measurement product for publishers and sell-side platforms (SSPs). IAS Quality Attention metrics and sco... |
| 27.09.2024 | IAS Expands Its AI-Driven Total Media Quality Product on YouTube | Integral Ad Science, a leading global media measurement and optimization platform, announced that it will now offer its industry-aligned misinformation brand safety and suitability reporting for advertisers running campaigns across YouTube ... |
| 04.09.2024 | IAS Appoints Marc Grabowski as COO and Srishti Gupta as CPO | Integral Ad Science, a leading global media measurement and optimization platform, announced the appointment of Marc Grabowski as Chief Operating Officer (COO) and Srishti Gupta as Chief Product Officer (CPO), effective September 16, 2024.
... |
| 30.07.2024 | IAS IAS announces industry’s first attention product that integrates media quality and eye tracking, expands support for mobile in-app advertising | - |
| 30.07.2024 | IAS Announces Mobile In-App Support for First Attention Product | Integral Ad Science (Nasdaq: IAS), a leading global media measurement and optimization platform, today announced the expansion of its Quality Attention™ measurement product, adding support for mobile in-app environments. Quality Attention i... |
| 30.07.2024 | IAS IAS announces industry’s first attention product that integrates media quality and eye tracking, expands support for mobile in-app advertising | [IAS] IAS announces industry’s first attention product that
integrates media quality and eye tracking, expands support for mobile in-app advertising
*IAS*
Press release: July 31, 2024
**
IAS Announces Industry’s First Attention Product with... |
| 25.06.2024 | IAS Extends Collaboration with Microsoft Advertising | Integral Ad Science (Nasdaq: IAS), a leading global media measurement and optimization platform, today announced it is expanding its collaboration with Microsoft Advertising to provide post-bid third-party brand safety and suitability, view... |
| 18.06.2024 | IAS IAS expands YouTube brand safety and suitability measurements. Compatible with P-MAX and demand generation campaigns | - |
| 18.06.2024 | IAS IAS expands YouTube brand safety and suitability measurements. Compatible with P-MAX and demand generation campaigns | I.A.S.
IAS expands YouTube brand safety and suitability measurements. Compatible with P-MAX and demand generation campaigns
Advertisers around the world now have access to IAS brand safety and suitability measurement for P-MAX and demand ge... |
| 17.06.2024 | IAS Expands Brand Safety and Suitability Measurement for YouTube | Integral Ad Science (Nasdaq: IAS), a leading global media measurement and optimization platform, today announced the expansion of its industry-leading Brand Safety and Suitability Measurement product for YouTube to include reporting for Per... |
| 13.06.2024 | IAS IAS announces partnership with Pinterest to provide brand safety measurement using AI | - |
| 13.06.2024 | IAS IAS announces partnership with Pinterest to provide brand safety measurement using AI | IAS
IAS announces partnership with Pinterest to provide brand safety measurement using AI
Total Media Quality for Pinterest enables advertisers to deliver brand-safe ads in 39 countries and 40 languages around the world ……
June 14, 2024, ... |
| 29.05.2024 | IAS IAS expands global measurement of Amazon Ads | I.A.S.
IAS expands global measurement of Amazon Ads
Advertisers can now measure ad campaigns across Amazon audiences and Twitch ……
May 30, 2024 – Integral Ad Science (Headquarters: New York, USA, CEO: Lisa Atzschneider / Japan Office: Chiyo... |
| 29.05.2024 | IAS IAS expands global measurement of Amazon Ads | - |
| 23.05.2024 | IAS Receives ISO 27001 Certification for InfoSec Management | Integral Ad Science (Nasdaq: IAS), a leading global media measurement and optimization platform, today announced that it has achieved ISO 27001:2022 certification for its Information Security Management System. With this announcement, IAS c... |
| 10.05.2024 | Cameron Miille Appointed Chief Revenue Officer of Publica by IAS | Integral Ad Science (Nasdaq: IAS), a leading global media measurement and optimization platform, today announced the appointment of Cameron “Cam” Miille as Chief Revenue Officer of Publica by IAS. Miille will lead the global Publica by IAS ... |
| 07.05.2024 | IAS IAS announces industry-first integration with Roblox for 3D immersive ad measurement | - |
| 07.05.2024 | IAS IAS announces industry-first integration with Roblox for 3D immersive ad measurement | I.A.S.
IAS announces industry-first integration with Roblox for 3D immersive ad measurement
Industry-leading viewability and invalid traffic measurement provides advertisers and agencies worldwide with transparency into immersive environmen... |
| 03.05.2024 | Roblox’s Video Ads for all Advertisers, adds New Measurement Partners | Today, Roblox Corporation (NYSE: RBLX) announced video ads would become available to all advertisers,1 enabling them to seamlessly reach Roblox’s community of users, ages 13 and up2, across the platform. This new immersive advertising forma... |
| 23.04.2024 | The Forem Celebrates 1st Anniversary of Partnership with Exec|Comm | The Forem makes live, virtual cohort-based training accessible to all employees. The Forem platform ensures learning and development leaders can seamlessly automate, scale and measure live cohort training throughout their organization - dri... |
| 11.04.2024 | IAS IAS adds new exclusion categories, industry sensitivity segments, and false alarm reporting functions to TikTok measurement to strengthen brand safety | IAS
IAS adds new exclusion categories, industry sensitivity segments, and false alarm reporting functions to TikTok measurement to strengthen brand safety
Industry-leading brand safety and brand suitability measurement expands to 11 new cou... |
| 11.04.2024 | IAS IAS adds new exclusion categories, industry sensitivity segments, and false alarm reporting functions to TikTok measurement to strengthen brand safety | - |
| 26.03.2024 | IAS announces first-to-market partnership with Snap | Integral Ad Science (Nasdaq: IAS), a leading global media measurement and optimization platform, today announced a first-to-market partnership with Snap Inc. (NYSE: SNAP) to provide advertisers with increased transparency across their Snapc... |
| 13.03.2024 | Programmatic Display Advertising Market Size Reach USD 9473.3 Billion by 2031, Key Factors Behind Market’s Growth | Programmatic Display Advertising Market Size
Owing to the growing penetration of smartphones and rising popularity of smartphone-based gaming expected to witness the market growth in the upcoming years.
PORTLAND, PORTLAND, OR, UNITED STATE,... |
| 05.03.2024 | IAS IAS launches AI-driven “MFA” measurement and optimization solution enhanced with industry’s first ad clutter detection and avoidance function | IAS
IAS launches AI-driven “MFA” measurement and optimization solution powered by industry’s first ad clutter detection and avoidance capabilities
Enhanced global solution allows advertisers to pre-bid MFA sites, further reducing wasted ad ... |
| 05.03.2024 | IAS IAS launches AI-driven “MFA” measurement and optimization solution enhanced with industry’s first ad clutter detection and avoidance function | - |
| 05.02.2024 | IAS Expands AI-Driven Brand Safety and Suitability Measurement to Meta | Global Brands Will Benefit from Increased Transparency When Advertising on Facebook and Instagram Feed and Reels
Integral Ad Science, a leading global media measurement and optimization platform, announced that its AI-driven Total Media Qua... |
| 30.01.2024 | IAS IAS, Japanese media experts choose “digital video” and “social media” as top priority media in 202 4, also pointing out serious issues | - |
| 30.01.2024 | IAS IAS, Japanese media experts choose “digital video” and “social media” as top priority media in 202 4, also pointing out serious issues | IAS
IAS, Japanese media experts choose “digital video” and “social media” as top priority media in 2024, also pointing out serious issues It turns out that the top priority for media quality in 2024 according to industry participants is “re... |
| 08.01.2024 | IAS IAS launches attention product that integrates media quality and eye tracking | - |
| 08.01.2024 | IAS IAS launches attention product that integrates media quality and eye tracking | IAS
IAS launches attention product that integrates media quality and eye tracking Quality Attention(TM) provides advertisers around the world, including Japan, with practical attention metrics that lead to results. ……
January 9, 2024 – Inte... |
| 08.01.2024 | Daily AI Roundup: Biggest Machine Learning, Robotic And Automation Updates | This is our AI Daily Roundup. We are covering the top updates from around the world. The updates will feature state-of-the-art capabilities in artificial intelligence (AI), Machine Learning, Robotic Process Automation, Fintech, and human-sy... |
| 05.01.2024 | IAS Announces First Attention Product to Unify Media Quality and Eye Tracking | Quality Attention™ Provides Actionable Attention Metrics that Tie to Business Results for Global Advertisers
Integral Ad Science, a leading global media measurement and optimization platform, announced the general availability of its Qualit... |
| 06.12.2023 | IAS IAS releases ‘Responsibility Report’ demonstrating commitment to trustworthiness, transparency and responsible business practices | 0 0 votes
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| 06.12.2023 | IAS IAS releases ‘Responsibility Report’ demonstrating commitment to trustworthiness, transparency and responsible business practices | IAS
IAS releases Responsibility Report demonstrating commitment to trustworthiness, transparency and responsible business practices “Responsibility Report” summarizing efforts and results for realizing a sustainable future
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| 20.11.2023 | Apple, Disney, Comcast among X advertisers pausing spending after Musk endorsed antisemitic post | After X owner Elon Musk amplified antisemitic conspiracy theories on the platform, numerous high-profile advertisers have paused their spending on the platform formerly known as Twitter.
Since Friday, per various news reports, the following... |
| 14.11.2023 | Integral Ad Science Appoints Kumaresh Singh as Senior Vice President, Data Science | Integral Ad Science, a leading global media measurement and optimization platform, announced the appointment of Kumaresh Singh as Senior Vice President, Data Science. Singh, based in New York City, will join the IAS team reporting directly ... |
| 17.10.2023 | IAS Launches New Made for Advertising AI-Driven Site Detection and Avoidance Technology | Latest innovation leverages AI to uncover low-quality sites at scale and minimize wasted ad spend
Integral Ad Science, a leading global media measurement and optimization platform, announced a new Made for Advertising (MFA) AI-driven site d... |
| 12.10.2023 | ＪＴＢコミュニケーションデザイン、クリムタン、Integral Ad Science 3社連携 デジタルインバウンドソリューションを発表 | JTBグループの中でもインバウンド領域におけるプロモーション実施に関する広告ソリューションの知見を持つ株式会社JTBコミュニケーションデザイン（本社：東京都港区、代表取締役 社長執行役員：古野 浩樹 以下JCD）と、グローバルアドテクノロジー領域のリーディングカンパニーであるクリムタン株式会社（日本オフィス：東京都千代田区、カントリーマネジャー：ジョシュア ウィルソン 以下クリムタン）、アドベリフィケーション領域におけるグローバルリーダーであるIntegral Ad Scie... |
| 10.08.2023 | X, formerly Twitter, lowers requirements for its ad-revenue sharing program | Elon Musk–owned social network X, formerly Twitter, said late Thursday that it is lowering requirements for its creator payout program. The company said that the creators who have garnered 5 million impressions in the last three months will... |
| 09.08.2023 | Want to pay less for your X ads? Just place them next to spam | X says it has “delivered a decade’s worth of innovation focused on creating an engaging and healthy environment” since Elon Musk’s acquisition. Sure!
Everyone knows that when you think about X, you immediately think of closing a tab the twe... |
| 27.06.2023 | Read the 20-page pitch deck that startup Anzu used to raise $48 million to help place ads in video games | Anzu's founding team. Anzu This story is available exclusively to Insider subscribers. Become an Insider and start reading now.
Anzu helps brands place their ads in video games.
The company raised $48 million to build out its executive suit... |
| 09.05.2023 | Integral Ad Science Announces Launch of Proposed Secondary Offering of Common Stock by Selling Stockholders | NEW YORK, May 9, 2023 /PRNewswire/ -- Integral Ad Science Holding Corp. IAS, a global leader in digital media quality, today announced the commencement of a public offering of its common stock by investment funds affiliated with Vista Equit... |
| 29.03.2023 | IAS Provides First Verification Solution to Amazon Publisher Services Connections Marketplace | Publishers can maximize the value of their inventory using IAS’s solutions via Connections Marketplace
Integral Ad Science, a global leader in digital media quality, announced its Publisher Optimization solution is now available within the ... |
| 20.03.2023 | Integral Ad Science Ad Verification Program Goes Live With Netflix | IAS partners with Netflix to provide advertisers with essential verification metrics for the new ad-supported plan
Integral Ad Science, a global leader in digital media quality, launched Viewability and Invalid Traffic verification for Netf... |
| 25.01.2023 | Twitter partners with DoubleVerify and IAS on brand safety initiative amid advertiser exits | Amid declining ad revenue and advertiser exits, Twitter announced today that it has teamed up with ad-tech companies DoubleVerify and Integral Ad Science (IAS) to tell advertisers if their ad is placed around inappropriate content. The prog... |
| 19.12.2022 | Media Experts Cite Eroding Consumer Trust as Top Concern for Advertising on Social Media Platforms in 2023, IAS Industry Pulse Report Finds | An overwhelming majority of respondents still plan to advertise on social media, highlighting the importance of rigorous brand protection measures
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| 16.12.2022 | Media Experts Cite Eroding Consumer Trust as Top Concern for Advertising on Social Media Platforms in 2023, IAS Industry Pulse Report Finds | An overwhelming majority of respondents still plan to advertise on social media, highlighting the importance of rigorous brand protection measures
NEW YORK, Dec. 16, 2022 /PRNewswire/ -- Integral Ad Science (Nasdaq: IAS), a global leader in... |
| 15.12.2022 | IAS Partners with Gadsme to Provide Greater Transparency for In-Game Advertising Performance | The partnership will help advertisers measure media quality for their in-game campaigns
NEW YORK, Dec. 15, 2022 /PRNewswire/ -- Integral Ad Science (Nasdaq: IAS), a global leader in digital media quality, today announced a first-to-market p... |
| 15.12.2022 | IAS Partners with Gadsme to Provide Greater Transparency for In-Game Advertising Performance | Integral Ad Science, a global leader in digital media quality, announced a first-to-market partnership with Gadsme, a premium in-game advertising platform. The partnership will enable IAS to verify Gadsme ad inventory globally and provide m... |
| 23.11.2022 | IAS Case Study Reveals In-View Ads Tripled the Return on Ad Spend Compared to Not-In-View-Placements | Integral Ad Science, a global leader in digital media quality, published a case study conducted in partnership with Catalina, a leader in shopper intelligence that personalizes the shopper journey. The study aimed to understand how media qu... |
| 23.11.2022 | In-View Ads Tripled the Return on Ad Spend Compared to Not-In-View-Placements, Says IAS | Integral Ad Science (Nasdaq: IAS), a global leader in digital media quality, published a case study conducted in partnership with Catalina, a leader in shopper intelligence that personalizes the shopper journey. The study aimed to understan... |
| 17.10.2022 | Weekly AiThority Roundup: Biggest Machine Learning, Robotic And Automation Updates – October Week 02 | This is your AI Weekly Roundup today. We are covering the top updates from around the world. The updates will feature state-of-the-art capabilities in artificial intelligence (AI), Machine Learning, Robotic Process Automation, Fintech, and ... |
| 14.10.2022 | IAS Selected to Provide Transparency to Netflix's Advertising Platform | Advanced reporting will validate media quality for advertisers seeking to run ads on Netflix
SINGAPORE and SYDNEY, Oct. 14, 2022 /PRNewswire/ -- Integral Ad Science (Nasdaq: IAS), a global leader in digital media quality, today announced it... |
| 14.10.2022 | Netflix finally announces its cheaper subscription -- Basic with Ads | It has been a very, very long time coming, but a cheaper Netflix subscription tier, complete with ads, arrives next month.
The new ad-supported plan is called Basic with Ads, and will cost $6.99 per month when it launches in the US on Novem... |
| 14.10.2022 | IAS Selected to Provide Transparency to Netflix’s Advertising Platform | Advanced reporting will validate media quality for advertisers seeking to run ads on Netflix
Integral Ad Science , a global leader in digital media quality, announced it has been selected by Netflix as a partner to provide transparency into... |
| 13.10.2022 | Netflix undercuts Disney+ with launch of its $7/month ad-supported plan starting Nov. 3 | The moment has finally come. Today, Netflix hosted a press call to reveal a preview of its new ad-supported tier, “Basic with Ads,” which will launch on November 3 in nine countries, including the U.S., and cost $6.99 per month, $13 less th... |
| 03.08.2022 | Integral Ad Science Names Thomas V. Joseph as Chief Technology Officer | Former SiriusXM and Pandora executive will lead the technology organization, ensuring continued digital media quality leadership and innovation
SINGAPORE, SYDNEY, and MUMBAI, India, Aug. 3, 2022 /PRNewswire/ -- Integral Ad Science (Nasdaq: ... |
| 29.07.2022 | IAS and Anzu Partner to Provide Media Quality Measurement for In-Game Advertising Environments | The collaboration equips brand and agency ad buyers with added transparency for display and video ad formats in mobile gaming environments
SINGAPORE, SYDNEY and MUMBAI, India, July 29, 2022 /PRNewswire/ -- Integral Ad Science (Nasdaq: IAS),... |
