Influential is an A.I. influencer technology and developer partner of IBM Watson. Influential’s patent-pending app is on the hip pocket of more than 17,000 of the most highly engaged influencers on Facebook, Instagram, Snapchat, Twitter, and YouTube, reaching over 5 billion users. Brands and agencies are able to make a digital media buy on social via Influential’s in-demo impression guarantee, which mirrors traditional and digital media spends. Influential conducts campaigns through a brand-safe vetting process and provides robust reporting via 3rd party analytics partners. Influential and IBM Watson have co-created technologies that allow brands and agencies to identify psychographic data on influencers, as well as three first-to-market A.I. products. Influential runs campaigns for Fortune 100 companies including Coca-Cola Company, Nestlé, General Mills, Kia Motors, Fox TV, Sony Pictures and more. Influential has offices in Beverly Hills, New York City, and Las Vegas.
Location: United States, Nevada, Las Vegas
Employees: 51-200
Total raised: $17M
Founded date: 2014
Investors 5
| Date | Name | Website |
| - | Plug and P... | plugandpla... |
| - | Autochrome... | autochrome... |
| - | Tech Coast... | techcoasta... |
| - | Morpheus V... | morpheus.c... |
| - | Ruttenberg... | ruttenberg... |
Funding Rounds 2
| Date | Series | Amount | Investors |
| 14.06.2018 | Series B | $12M | - |
| 26.07.2016 | Series A | $5M | - |
Mentions in press and media 21
| Date | Title | Description |
| 19.02.2025 | Mundial Media Announces Key Leadership Hires | Mundial Media, a leading contextual marketing platform specializing in multicultural audiences, announced the strategic appointment of four key executives to its leadership team. These key leadership additions follow the company’s recent su... |
| 31.08.2021 | TikTok’s new Creator Marketplace API lets influencer marketing companies tap into first-party data | TikTok is making it easier for brands and agencies to work with the influencers using its service. The company is rolling out a new “TikTok Creator Marketplace API,” which allows marketing companies to integrate more directly with TikTok’s ... |
| 18.06.2018 | Term Sheet — Monday, June 18 | INDICTED Good morning, Term Sheet readers. Paid Content You can't secure what you can't see From ExtraHop Obviously, the bigger takeaway is that Google wants to unlock the Chinese market. Many Western companies have found China to be a diff... |
| 14.06.2018 | Social intelligence startup Influential raises $12 million to take its AI SaaS platform to market | Influential, the social intelligence startup has raised a $12 million Series B financing round to take the its AI SaaS platform to market. The current round was led by existing investors, Capital Zed and Europlay Capitol Advisors, with part... |
| 14.06.2018 | Influential Adds $12M For Influencer Discovery | Los Angeles- and Las Vegas-based Influential, which operates a service to help match brands with influencers, has raised $12M more in a Series B funding, the company disclosed today. The funding came from Capital Zed, ECA Ventures, Paradigm... |
| 14.06.2018 | Marketing startup Influential raises $12M from WME and others | Influential announced today that it has raised $12 million in Series B funding. The funding came from existing investors Capital Zed, ECA Ventures, Paradigm Talent Agency, ROAR and Tech Coast Angels, as well as from Hollywood agency WME . J... |
| 14.06.2018 | Influential raises $12 million for AI-based influencer matchmaking platform | We are excited to bring Transform 2022 back in-person July 19 and virtually July 20 - 28. Join AI and data leaders for insightful talks and exciting networking opportunities. Register today! Influential has launched raised $12 million to ex... |
| 14.06.2018 | Influential raises $12 million for AI-based influencer matchmaking platform | Influential has launched raised $12 million to expand its Social Intelligence platform to find influencers for brands with the help of artificial intelligence. The idea is to match influencers with brands who want to team up with the hottes... |
| 14.06.2018 | Influential Closes $12M Series B Funding Round | Influential, a Beverly Hills, Calif.-based A.I. influencer technology, social intelligence firm and IBM Watson Developer Partner, secured a $12m Series B financing. The round, which brings total capital to date to $26.5m since inception in ... |
| 21.02.2018 | Influential uses Watson AI to help brands find influencers | We are excited to bring Transform 2022 back in-person July 19 and virtually July 20 - 28. Join AI and data leaders for insightful talks and exciting networking opportunities. Register today! Influential has launched its Social Intelligence ... |
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