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GumGum

http://gumgum.com/
Last activity: 07.04.2026
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Categories: AdTechBrandComputerContentEdTechMediaOnlinePlatformSportsTechnology
GumGum is a global technology and media company specializing in contextual intelligence. For over a decade, we have applied our proven machine learning expertise to extract value from digital content for the advertising and sports industries. For advertisers, GumGum offers a full suite of pioneering future-proof solutions. The company’s contextual advertising engine, Verity™, comprehends the meaning of text, images and video online, allowing marketers to safely and precisely place ads where people are most engaged. Combining that contextual targeting and brand safety intelligence with proprietary high-impact ad formats, GumGum’s advertising solutions deliver industry leading efficiency, accuracy and performance.

Please visit gumgum.com/contextual-insider for more content and insights
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5.14K
Followers
3.58K
Website visits
2.8M /mo.
Mentions
130
Location: United Kingdom, England, London
Employees: 201-500
Phone: +1 844-522-7270
Total raised: $143.6M
Founded date: 2007

Investors 6

Funding Rounds 6

DateSeriesAmountInvestors
13.04.2021-$75M-
13.02.2020Series D$22M-
08.05.2019-$11M-
28.05.2015Series C$26M-
24.10.2011-$7MNew Enterp...
08.07.2009-$2.6M-

Mentions in press and media 130

DateTitleDescription
07.04.2026Archer Drives Double-Digit Lift in Brand Awareness and Purchase Intent with GumGum CTV Pause AdsCampaign with agency partner Ignited leveraged GumGum's Pause Ads to reach streaming audiences without interrupting the viewing experience SANTA MONICA, Calif., April 7, 2026 /PRNewswire-PRWeb/ -- GumGum, the Mindset Company™ transforming a...
12.12.2025IAB Tech Lab Announces CTV Ad Portfolio and Updated Guide to Programmatic CTVIAB Tech Lab, the global digital advertising technical standard-setting body, today announced the release of its new CTV Ad Portfolio along with a major update to the Guide to Programmatic CTV. The CTV Ad Portfolio defines six core CTV ad f...
03.12.2025e.l.f. Beauty Drives 3X Engagement with GumGum's Contextual AI in "So Many Dicks" CampaignBuilding on its viral "So Many Dicks" campaign, e.l.f. Beauty and their lead agency, Tinuiti, teamed up with GumGum, the contextual-first technology leader, to extend the message into 2025 as part of its broader "Change the B...
11.11.2025Holiday Shoppers Prioritize Gifts but Cut Travel First, GumGum Survey FindsMore than one-third say travel is the first expense they'll reduce this holiday season SANTA MONICA, Calif., Nov. 11, 2025 /PRNewswire-PRWeb/ -- GumGum, the contextual-first technology leader, today released the second installment of findin...
16.10.2025Global Holiday Shoppers Brace for Tight Budgets Amid Economic Uncertainty, GumGum Survey Finds60% of Consumers are Cutting Back, While 75% Fear Economic Headwinds Will Hit Holiday Budgets SANTA MONICA, Calif., Oct. 16, 2025 /PRNewswire-PRWeb/ -- GumGum, the contextual-first technology leader, today released new findings from its glo...
16.09.2025Katy Loria Joins GumGum as Global Chief Revenue OfficerKaty Loria New Hire Graphic Former FreeWheel CRO to Lead Global Revenue Strategy, Strengthen Client Partnerships and Accelerate Global Advertising Innovation SANTA MONICA, Calif., Sept. 16, 2025 /PRNewswire-PRWeb/ -- GumGum, the leading con...
07.08.202573% of U.S. Shoppers Say Advertising Drives Back-to-School PurchasesGumGum Logo GumGum's global survey reveals ads that feel timely, useful, and personal are impactful SANTA MONICA, Calif., Aug. 7, 2025 /PRNewswire-PRWeb/ -- As students prepare to head back to school, a new global survey from GumGum, the co...
25.07.2025Viant Launches IRIS-enabled™ Content Report and Pre-Bid TargetingViant Technology Inc. (NASDAQ: DSP), a leader in CTV and AI-powered programmatic advertising, today announced a major advancement with IRIS-enabled™ Content Report and Pre-Bid Targeting within the Viant Demand-Side Platform (DSP). This stra...
09.06.2025Is Display Advertising Still Effective in 2025?Since it began with banner ads in the 1990s, display advertising has gone through drastic changes in digital marketing. Today, marketers are required to keep up with the constant shifts taking place in consumer behavior. Although we face pr...
28.04.2025GumGum claims up to 90% lower carbon emissions per ad served-
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