gen.video is the premier performance-based influencer marketing platform enables creative, video storytelling to drive conversation and inspire eCommerce purchases. We are the only enterprise, all-in-one social media, influencer marketing and product video content platform providing shoppable media and ecommerce analytics under one roof.
Location: United States, Massachusetts, Weston
Employees: 11-50
Founded date: 1999
Investors 2
| Date | Name | Website |
| 04.07.2025 | Cultivatio... | cultivatio... |
| - | Gotham Ven... | gothamvc.c... |
Mentions in press and media 11
| Date | Title | Description |
| 17.06.2025 | gen.video Acquires Lionize; Unites Creator Discovery with Commerce, all in One AI-Powered Influencer Marketing Platform | Lionize's Proprietary AI Sourcing & Recruitment System Streamlining influencer discovery and creator collaboration for brands. Tracking not just engagements but outcomes across TikTok Shop, Amazon, Walmart and more. We’re building a nex... |
| 09.09.2024 | gen.video Launched partnrUP and Acquires Bounty | gen.video, an award-winning influencer marketing company, is excited to announce the launch of its new platform, partnrUP, alongside the acquisition of Bounty, an app that automates the collection of UGC for ecommerce brands on Shopify. Thi... |
| 22.05.2024 | gen.video Elevates Becky Young to SVP of Agency Operations | gen.video, the influencer company credited with inventing video product reviews, proudly announces the promotion of Becky Young to the role of Senior Vice President of Agency Operations. With an extensive career spanning diverse marketing d... |
| 21.09.2023 | How “TikTok Shop” Launch Impacts US Social Commerce | ByteDance officially launched its social commerce experience, “TikTok Shop,” in the US. It includes features such as a dedicated shop tab for searching products or browsing product categories, the ability for creators to tag products for pu... |
| 25.04.2023 | 14 Comms Pros Share The Last Piece Of Content They Repurposed | getty |
| 21.03.2023 | 15 Tactics To Avoid Late-Stage Shopping Cart Abandonment | With so much talk in the media about the rise of e-commerce and the downfall of brick-and-mortar retail, one might imagine online sellers are sitting back and counting their revenues as the sales rack up. The truth is, though, online shoppe... |
| 17.01.2023 | 3 Crucial KPIs And 3 Important Trends For Brands Seeking To Leverage Influencer Marketing | Chief Growth Officer for gen.video. Expert in measurement and platform technology in the influencer space. |
| 27.05.2022 | Full Disclosure: Payrate Disparities And The Future Of Influencer Marketing | Chief Growth Officer for gen.video. Expert in measurement and platform technology in the influencer space. |
| 07.10.2021 | gen.video appoints influencer industry veteran Larry Beaman as Chief Growth Officer | Larry Beaman, Chief Growth Officer at gen.video Larry is a one-of-a-kind executive in influencer marketing. Like gen.video, he's been in influencer marketing since before it was called influencer marketing. He knows exactly what's possible ... |
| 29.09.2021 | Shopify in 2021: Staying at the top of the online retail game | It’s been a while since the world shifted its shopping habits from offline to online modes. Smart retailers had realized the need to deliver a purchasing experience that was independent of the consumer's location. And online retail stores s... |
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