We create products people love to use, so they can live healthier lives. It's that simple.
Born in San Francisco, Hint, inc. was founded in 2005 by entrepreneur Kara Goldin. It started as a healthy lifestyle brand best known for its flagship product, Hint Water - a delicious, unsweetened flavored water. Kara started the company with a simple idea: to make water that tastes great. To do away with all the sugar and diet sweeteners. And to give her family and friends something better that they would love. She began cutting up fruit and throwing it in pitchers of water. And so, Hint was born. What started as a quick solution to her own health problem soon turned into a product. And a company.
Today, Hint is going beyond water to give people better, healthier experiences that they can truly enjoy and share. In 2017, Kara introduced Hint Sunscreen, an SPF 30 sunscreen mist that’s enhanced with the same essences used in Hint Water. In 2020, Kara introduced Hint Deodorant, an aluminum and paraben-free deodorant scented with a fresh, gender-neutral scent. Kara and the Hint team are dedicated to helping people live healthier lives, easily. With water, sunscreen, and deodorant, there’s no telling what's next.
Born in San Francisco, Hint, inc. was founded in 2005 by entrepreneur Kara Goldin. It started as a healthy lifestyle brand best known for its flagship product, Hint Water - a delicious, unsweetened flavored water. Kara started the company with a simple idea: to make water that tastes great. To do away with all the sugar and diet sweeteners. And to give her family and friends something better that they would love. She began cutting up fruit and throwing it in pitchers of water. And so, Hint was born. What started as a quick solution to her own health problem soon turned into a product. And a company.
Today, Hint is going beyond water to give people better, healthier experiences that they can truly enjoy and share. In 2017, Kara introduced Hint Sunscreen, an SPF 30 sunscreen mist that’s enhanced with the same essences used in Hint Water. In 2020, Kara introduced Hint Deodorant, an aluminum and paraben-free deodorant scented with a fresh, gender-neutral scent. Kara and the Hint team are dedicated to helping people live healthier lives, easily. With water, sunscreen, and deodorant, there’s no telling what's next.
Employees: 201-500
Phone: 866.895
Total raised: $25M
Founded date: 2005
Investors 6
| Date | Name | Website |
| - | Western Te... | westerntec... |
| - | One Degree... | onedegreev... |
| - | Ali Capita... | alicapital... |
| - | Audrey Cap... | audrey.co |
| - | Catapult V... | catapultvc... |
| - | Verlinvest | verlinvest... |
Funding Rounds 1
| Date | Series | Amount | Investors |
| 18.08.2020 | Series D | $25M | - |
Mentions in press and media 26
| Date | Title | Description |
| 06.03.2026 | Celebrity-studded Caliwater bets cactus is next big wave in hydration | Listen to the article 3 min This audio is auto-generated. Please let us know if you have feedback. Anaheim, Calif. — Celebrity-backed Caliwater was founded with a simple idea, according to actor and co-founder Oliver Trevna: “Why coconut wh... |
| 19.07.2021 | Fruit producer Dole targets $2.1 bln valuation in U.S. IPO | July 19 (Reuters) - Dole Plc said on Monday it planned to raise as much as $598 million in an initial public offering on the New York Stock Exchange, aiming a valuation of more than $2.1 billion for the fruit and vegetable grower. The compa... |
| 09.07.2021 | Kara Goldin Reveals How Hint’s DTC Business Differentiated the Brand | 0 shares Share Tweet Pin LinkedIn How has Hint’s DTC Business Differentiated the Brand From the Rest of the Beverage Industry? First off, we started testing the waters in 2011 long before anyone else in the industry was thinking about ... |
| 27.05.2021 | Hint CEO Kara Goldin on managing ‘crazy growth,’ CPG suitors, and SPACs: ‘I think it's kind of buyer beware…’ | The year started on a promising note, added Goldin, who had her Eureka moment in the early 2000s after cutting up fruit and throwing it into pitchers of water to wean herself off diet soda and realizing there was nothing like it on the mark... |
| 16.02.2021 | Why The Founder Of Hint Water Wants You To Live Undaunted | ANAHEIM, CA - MARCH 06: CEO/Founder of Hint Water Kara Goldin attends Natural Products Expo West on ... [+] March 6, 2015 in Anaheim, California. (Photo by Michael Bezjian/WireImage)WireImage |
| 09.02.2021 | Kara Goldin Drops Hints On Building A Beloved Beverage Empire | The founder and CEO of Hint Water built her $150 million beverage empire on a very simple mantra: Make water more appealing. The idea was to pick up healthy habits starting with water. |
| 07.12.2020 | Female Founder Representation In The Media And The “Raise” Double Standard | Amplifying voices of female founders in the media is critical to their success and building their ... [+] businesses. Luminary |
| 24.11.2020 | This Entrepreneur’s Communication Skills Helped Her Turn An Idea Into A $150M Brand | Kara Goldin, founder and CEO of Hint Hint/Chris Andre |
| 11.11.2020 | How I Turned My Passion Project Into A Major Business | ANAHEIM, CA - MARCH 06: CEO/Founder of Hint Water Kara Goldin attends Natural Products Expo West on ... [+] March 6, 2015 in Anaheim, California. (Photo by Michael Bezjian/WireImage) WireImage |
| 09.11.2020 | How I Turned A Huge Business Setback Into A Success | NEW YORK, NY - JANUARY 15: Hint Water CEO, Kara Goldin speaks onstage at the Financo CEO Forum on ... [+] January 15, 2018 in New York City. (Photo by Cindy Ord/Getty Images for Financo CEO Forum)Getty Images for Financo CEO Forum |
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