Welcome to Fewer, Better.
Fewer, better is the philosophy behind everything we do. We create timeless collections for the modern woman through meticulous design, carefully selected fabrics and simple functionality.
Our thoughtful collection of luxury-made essentials is designed to withstand time and trends, enabling modern women to live life intentionally.
Each piece is made with integrity and kindness from the highest-quality materials, and created by skilled craftsmen throughout Europe, South America, China, and the United States.
Learn more about building a foundation of fewer and our embodiment of better at www.cuyana.com
Fewer, better is the philosophy behind everything we do. We create timeless collections for the modern woman through meticulous design, carefully selected fabrics and simple functionality.
Our thoughtful collection of luxury-made essentials is designed to withstand time and trends, enabling modern women to live life intentionally.
Each piece is made with integrity and kindness from the highest-quality materials, and created by skilled craftsmen throughout Europe, South America, China, and the United States.
Learn more about building a foundation of fewer and our embodiment of better at www.cuyana.com
Location: United States, California, San Francisco
Employees: 51-200
Total raised: $1.7M
Founded date: 2011
Investors 8
Funding Rounds 1
| Date | Series | Amount | Investors |
| 06.06.2013 | - | $1.7M | Canaan Par... |
Mentions in press and media 15
| Date | Title | Description |
| 13.01.2026 | EEE Miami 2026 Returns, Uniting Ecommerce Leaders for Two Days of Strategy and Innovation | EEE Miami 2026 returns February 4–5 at the Ritz-Carlton Key Biscayne, bringing together senior ecommerce leaders, founders, and technology partners for two days of strategy, execution, and high-impact connection. MIAMI, Jan. 13, 2026 /PRNew... |
| 23.05.2022 | 9 Summer Style Essentials For The Office | With many people heading back to the office, you may find yourself wondering, “Wait, what do I wear to the office?” Whether you need a workwear refresher or just want to revitalize your professional wardrobe, here are some essentials for of... |
| 19.01.2021 | Behind Her Empire Podcast: Luxury Brand Cuyana's Co-Founder on Why Balance Is BS | On this episode of the Behind Her Empire podcast, hear from Shilpa Shah, co-founder and chief experience officer for Cuyana, a fashion brand that focuses on luxury brands and quality apparel and accessories, offering "fewer, better thi... |
| 28.11.2020 | Gifts That Give Back To People And The Planet 2020 Guide | A hug, a phone call, or a card is certainly more than enough — particularly this year. |
| 05.02.2019 | Term Sheet — Tuesday, February 5 | SLACK IPO Good morning, Term Sheet readers. Paid Content How can you protect what you can't see? From ExtraHop The workplace messaging startup has raised more than $1 billion in venture funding from investors including Softbank, Andreessen ... |
| 15.04.2014 | Online-Only Fashion Startup Cuyana Partners With Real Simple Magazine | Cuyana, the San Francisco e-commerce startup that makes responsibly produced apparel and accessories, has inked a yearlong partnership with Real Simple magazine to make a total of four collections targeted at the magazine’s readership. In a... |
| 04.10.2013 | Amplify at the Ritz in Half Moon Bay is next week! | First come. First serve. Get complimentary tickets before they run out! Girls in Tech, Thomson Reuters and Vator are holding Amplify next week. Amplify is an event focused on empowering women to take leadership roles in the entrepreneur eco... |
| 25.09.2013 | Calling all female entrepreneurs! Amplify is Oct. 8 | Join leading female investors and entrepreneurs at The Ritz-Carlton in Half Moon Bay, Oct. 8 Are you a female entrepreneur with a really cool company or idea? Do you want a chance to mingle with some top VCs (mostly women), such as Renata Q... |
| 07.06.2013 | Cuyana Raises $1.7M in Funding from Canaan Partners | Cuyana, a San Francisco, CA-based new high-end fashion brand, raised $1.7m in funding. Canaan Partners provided the capital. Co-founded by Karla Gallardo and Shilpa Shah, Cuyana aims to design and produce elegant, premium-quality accessorie... |
| 06.06.2013 | Fashion Brand Cuyana Lands $1.7M From Canaan Partners To Get Women To Buy Fewer, Better Things | It may seem counter-intuitive for an apparel and accessories company to encourage women to buy fewer things, but that’s exactly what a new startup called Cuyana is doing. Cuyana, a San Francisco startup that makes responsibly sourced, high-... |
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