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Bewakoof.com

https://bewakoof.com/
Last activity: 07.04.2026
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Categories: B2CBrandClothingE-commerceFashionMobileOnlinePhoneProductShop
Founded in 2012, Bewakoof is a lifestyle fashion brand that makes creative, distinctive fashion for the trendy, contemporary Indian. Bewakoof was created on the principle of creating impact through innovation, honesty and thoughtfulness. With a team of 400 members, and 8 Million+ products sold till date. We like to experiment freely, which allows us to balance creativity and relatability, and our innovative designs. Our range of products is always fresh and up-to-date, and we clock sales of over 1 lakh products a month. Our innovation focus extends to our operations as well. We are vertically integrated, manufacture our own products, and cut out the middleman wherever possible. This direct-to-consumer model allows us to create high-quality fashion at affordable prices. A thoughtful brand, we actively attempt to minimise our environmental footprint and maximise our social impact. These efforts are integrated right into our day-to-day operations, from rainwater harvesting to paper packaging to employee benefits. For any queries visit www.bewakoof.com/contact-us. We do not have a phone number, and will never ask you to share OTPs, PIN, or sensitive account information on the phone.
Followers
93.64K
Mentions
59
Location: India, Karnataka, Bengaluru
Employees: 501-1000
Total raised: $43.98M
Founded date: 2012

Investors 2

Funding Rounds 3

DateSeriesAmountInvestors
01.12.2022-$24.62M-
25.08.2021Series B$8.16M-
14.10.2019Series A$11.2M-

Mentions in press and media 59

DateTitleDescription
07.04.2026M3M India's Delivers its 13th Retail Project, 'M3M Paragon57' in Delhi-NCRGurugram, Haryana, India M3M India has announced the receipt of the Occupancy Certificate (OC) for M3M Paragon57, its flagship mixed-use development in Sector 57, Gurugram. The milestone marks the project’s readiness for occupancy and opera...
11.03.2026[Update] Exclusive : Bonkers Corner Raises $15 Mn To Deepen Offline PushSUMMARY As per Inc42 sources, the funding round is expected to comprise both primary fund infusion as well as secondary transactions The Series A funding round will be led by PE firm India SME Investments, along with participation from a ho...
24.02.2026Bewakoof founder Prabhkiran Singh steps down-
24.02.2026Bewakoof Founder Prabhkiran Singh To Step DownSUMMARY Singh, founder and CEO of Bewakoof, plans to step down at the end of March to focus on personal goals like health and family Bewakoof, a new-age fashion brand, started out as a D2C startup that has since ventured into marketplaces a...
17.09.2025Lucira raises $5.5M in seed funding Led by Blume VenturesLucira Jewelry has raised $5.5 million in seed funding, which the company said is the largest seed round to date for a jewelry startup in India. The round was led by Blume Ventures and Spring Marketing Capital, with participation from Siriu...
02.09.2025Hexafun raises Rs 4.5 Cr Seed funding from Prajay AdvisorsEarly-stage investor Prajay Advisors has contributed Rs 4.5 crore in seed funding to Hexafun, a brand of sustainable lifestyle accessories. The money raised will be put toward launching new product lines, bolstering marketing initiatives, a...
20.08.2025ServiceNow Ventures to provide $50 M to WROGN and Bewakoof backer TMRWServiceNow Ventures is expected to contribute Rs 437 crore, or about $50 million, to TMRW, an Aditya Birla Group venture. The money raised will be utilized to improve operations and customer experience by utilizing the investor’s artificial...
14.08.2025Silicon Valley-based VC invests $50 mn in ABFRL’s digital-first portfolio TMRWPrashanth Aluru, CEO and co-founder, TMRW Fashion and apparel behemoth Aditya Birla Fashion Retail Ltd’s (ABFRL) new-age digital-first brands platform bagged its first investment from a venture capital firm, ServiceNow Ventures, based in th...
14.08.2025TMRW House of Brands to Raise INR 437 Cr Investment from ServiceNow Ventures The investment, which is subject to customary closing conditions, marks a collaboration between the two companies aimed at ...TMRW House of Brands, the digital-first fashion venture of Aditya Birla Group, has announced that ServiceNow Ventures will invest INR 437 crore as part of its external fundraising round. The investment, which is subject to customary closing...
14.08.2025Aditya Birla Group’s TMRW House of Brands secures $50m from ServiceNow VenturesBengaluru-based TMRW House of Brands, the digital-first fashion venture of Aditya Birla Group, has raised Rs 437 crore ($49.9 million) from ServiceNow Ventures as part of its latest external fundraising round. The transaction, subject to cu...
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