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Barkley

https://www.barkleyus.com/

Last activity: 27.08.2024

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Categories: AdTechAnalyticsBrandCRMDataFinTechFirmHealthTechMediaService

Barkley is an independent creative idea company.

Potent modern brands are whole brands — they need creative ideas across a wide spectrum, from business to marketing — all built around a core, long idea we call a Red Thread. This spectrum is our playground.

We are committed to knowing modern consumers better than anyone, and we're out to prove creativity can solve any problem.

We're known for our ❤️and hustle, and we’re always looking for whole brand thinkers.

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27.5K /mo.

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Location: United States, Missouri, Kansas City

Employees: 201-500

Phone: +1 816-842-1500

Founded date: 1964

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Investors 1

Date	Name	Website
27.10.2023	Keystone C...	keystoneca...

Mentions in press and media 24

Date	Title	Description
29.08.2024	The New Wave of Meat: A Look at Applegate Farms and The Better Meat Co.	The meat industry is evolving. Traditional practices are being challenged by innovative companies like Applegate Farms and The Better Meat Co. Both brands are carving out their niches in a world that increasingly values sustainability and h...
27.08.2024	Applegate Farms Launches "Model Farmer" Brand Campaign	New Ad Campaign Highlights Mission-Driven Company's Commitment to Being a "Model" of Responsible Farming Practices BEDMINSTER, N.J., Aug. 27, 2024 /PRNewswire/ -- Applegate Farms LLC, the makers of the nation's leading natural and...
29.07.2024	BarkleyOKRP Completes Acquisition of Adlucent	Keystone Capital Management, L.P. (“Keystone”) is pleased to announce that its portfolio company Barkley Holdings, LLC (“BarkleyOKRP”) has completed the acquisition of the Adlucent business (“Adlucent”) from Advantage Solutions Inc. (NASDAQ...
14.04.2023	HOW TO INCORPORATE BETTER-FOR-YOU OPTIONS ON THE GO	FRESH SPRING TRENDS LIKE SMOOTHIE BOWLS INCORPORATE WHOLESOME INGREDIENTS AND SUPERFOODS DALLAS, April 14, 2023 /PRNewswire/ -- BACKGROUND: In today's often hectic lifestyle, it can be hard to find better-for-you options while on the go. Sm...
15.07.2021	Chipotle Acts On Its Values Making It A Powerful Whole Brand: CMO Brandt Shares Views
17.06.2021	A Sustainable Partnership: Philadelphia Eagles And The Ocean Conservancy Score A Win-Win For The Planet	Seagrass and mangrove restoration in Jobos Bay, Puerto Rico The Ocean Foundation
18.03.2021	Home Trends In A Post-Covid World With IKEA U.S. Country Consumer And Customer Insights Manager, Mary Lunghi	Many brands that thrived in the past year noticed consumers rediscovering their homes in ways that ... [+] made life more relevant and meaningful for them. This extended beyond functional shifts for how they used their living spaces and int...
04.03.2021	Pandemic Pivots Endear Alfred Coffee To Caffeine-Loving Consumers	The most successful brands have quickly given their customers options on how to get their products ... [+] easily, safely and around the same price. Alfred Coffee
16.02.2021	7 Ways Pandemic-Living Is Impacting The Housing Market	Modern consumers are no longer tethered to the idea of living near work. The usage of space balances ... [+] between the aesthetic and the pragmatic.Beazer Homes
09.02.2021	From House And Home To The Everything Place: On What Brands Can Learn From Covid-19’s Impact On How We Live	With all the time we spend at home this past year — living, working, exercising, learning and ... [+] longing for escape — our homes have become the central location for most every activity we do. And our main and often only guests invited ...
27.01.2021	Marketing To Gen-Z During Covid: Social Is A Primary News Source	Parents are grappling with the long-term effects the pandemic is having on their kids, and Gen Z — ... [+] born 1996 through 2010 — are feeling the impact perhaps more than other generations. Accenture
08.12.2020	On Bombas, Brand Culture, And Creating True Believers: How To Win Inside To Win Outside	While other brands were trying to figure out how to address the pandemic and "move the needle," ... [+] Bombas was showing it was able to remain true to its brand purpose, Brand Culture, and sustainability.Bombas
09.09.2020	Riveter Looks To Help Laid Off Employees During COVID-19 Crisis	As companies and organizations across the country responded to unprecedented times with furloughs, ... [+] layoffs, and liquidation, younger employees are especially impacted by uncertain futures and a fairly unstable job market.Adriel Luba...
19.08.2020	What Do You Need To Know About Marketing To Gen-Z Right Now	Separating myth from fact will allow the savvy brand leader to seek the intersection of things “true ... [+] to their brand” that are important to the Gen Z buyer. Barkley
01.07.2020	Will SmileDirectClub Bring Increased Access To Minority Communities And Fairness To Modern Healthcare?	Access to affordable healthcare, racial inequality and fairness are part of what Americans expect ... [+] today’s brand leaders to address in addition to providing their product or service.SmileDirectClub
17.06.2020	National Retail Federation Talks About Covid-19 Impacts On Retailers	Retailers plays a pivotal role in the US economy—and while they’ve have been hit hard by the ... [+] COVID-19 pandemic, the sector has adapted through innovation.Jeff Fromm
20.05.2020	How Can Franchise Brands Find Consistency As We Enter The Recovery Phase Of COVID-19?	Franchise owners face a difficult dilemma as the country re-opens: As local, state and federal ... [+] levels dictate different rules, owners with stores in multiple jurisdictions are having trouble relaying a consistent message to their em...
18.05.2020	Creating New Normals: How Brands Can Help Gen-Z Rebuild Routines And Connections After Pandemic	The effects of the pandemic are far-reaching for Gen Z, impacting their mental and physical health, ... [+] employment, education, and certainly their future Photo by David Sager on Unsplash
27.04.2020	Supporting Frontline Workers Now: Jobcase CEO Looks at What Could be Ahead For Essential Staff	Front-line, essential workers have been pushed to hero status amongst consumers as they brave going ... [+] into work everyday. Many companies, like Target and Costco for example, are raising their hourly pay and giving them benefits during...
22.04.2020	One Question A Day: How Can Brands Pursue Public Relations Efforts Without Seeming Tone Deaf?	Many brands are walking a fine line right now: You want to get your messaging out, but you also ... [+] don’t want to come across as tone deaf. In many cases, it may seem safer to say nothing than to say the wrong thing.Jeff Fromm
09.04.2020	One Question A Day: How Do Whole Brands Manage Their Ecosystem During Crisis?	If you can’t help yourself, you can’t help others. Brands need to think about this as well: ... [+]: companies and organizations exist in an ecosystem where every action affects the wholeJeff Fromm
15.10.2013	PolicyMic Raises $3M, Betting That Millennials Want Substantive News And Commentary	How many younger readers really care about news and politics — as opposed to celebrity gossip, viral videos, and cat GIFs? Well, a site called PolicyMic is built around the proposition that readers under 35 are looking for something more su...
13.07.2010	MobileBeat panel: Location-based services need brands more than brands need them	As large, national and international brands begin to show interest in advertising on location-based services, the check-in games are finding they’re on the winning end of the deal. This is a point that came up in one of the MobileBeat 2010 ...
13.07.2010	MobileBeat panel: Location-based services need brands more than brands need them	Did you miss a session from GamesBeat Summit 2022? All sessions are available to stream now. Learn more. As large, national and international brands begin to show interest in advertising on location-based services, the check-in games are fi...

Barkley

Investors 1

Mentions in press and media 24

Reviews 0