| Date | Title | Description |
| 22.11.2020 | Стек технологий для привлечения пользователей в мобильные приложения | Технологии, необходимые для проведения кампаний по привлечению мобильных пользователей с высокими ежедневными расходами (условно от 500 тыс. руб. и больше в день), многочисленны и сложны. Пространство привлечения мобильных пользователей не ... |
| 02.10.2018 | Applift rebrands to focus on everything from user acquisition to retargeting | Did you miss a session from GamesBeat Summit 2022? All sessions are available to stream now. Learn more.
Applift is rebranding its mobile ad tech services to focus on the journey of getting users to try out an app or a game and then keeping... |
| 02.10.2018 | Applift rebrands to focus on everything from user acquisition to retargeting | Applift is rebranding its mobile ad tech services to focus on the journey of getting users to try out an app or a game and then keeping them engaged or re-engaged over a long period of time. Applift refers to this rebranded focus as “true m... |
| 14.09.2018 | Secret 7: Mobile Marketing Tips to Accelerate User Retention for Travel Apps | The advent, proliferation, and popularity of mobile apps has disrupted many a traditional industry. The rapid transition to an increasingly digital ecosystem – across both web and mobile channels – has revolutionised the travel industry as ... |
| 22.08.2017 | New solution aims to cut mobile app fraud | One of the ways developers can boost the popularity of their mobile apps is via pay-per-click advertising. But this leaves them open to fraud where bots can be used to generate large numbers of hits.
Mobile advertising technology firm AppLi... |
| 26.03.2017 | Don’t soft-launch your app in Canada | We are excited to bring Transform 2022 back in-person July 19 and virtually July 20 - 28. Join AI and data leaders for insightful talks and exciting networking opportunities. Register today!
I always feel sorry for Canadian smartphone users... |
| 26.03.2017 | Don’t soft-launch your app in Canada | I always feel sorry for Canadian smartphone users. Every time they open the app store they find dozens of new apps, sometimes buggy, sometimes lacking important features. That’s because almost every mobile marketer targeting an internationa... |
| 22.04.2016 | Why Berlin’s ad tech startup Applift grew to 200 employees in 3.5 years | Did you miss a session from GamesBeat Summit 2022? All sessions are available to stream now. Learn more.
You may have heard of the Berlin Airlift. But how about the Berlin Applift?
It’s not easy to get a return on your investment when you’r... |
| 10.12.2015 | 33% of all programmatic ad impressions on mobile could be fake | A new study out today says a surprising proportion of programmatic mobile ad impressions — 34 percent to be exact — is at risk of being fraudulent.
Programmatic mobile ads are those served from an exchange to a network of publisher sites ba... |
| 29.05.2015 | AppLift Acquires Bidstalk | AppLift, a mobile app marketing platform, acquired Bidstalk, a self-service, white label mobile DSP.
The terms of the deal were not disclosed.
Founded in 2014 by CEO Vaibhav Gupta and CTO Guna Kakulapati and based in Singapore with an addit... |
| 28.05.2015 | AppLift acquires demand-side mobile ad buying platform Bidstalk | Mobile app marketer AppLift said today it had acquired Bidstalk, a self-service platform that allows advertisers to buy ad inventory in real time and on a large scale. Terms of the deal were not disclosed.
Singapore-based Bidstalk is a whit... |
| 28.05.2015 | AppLift acquires demand-side mobile ad buying platform Bidstalk | We are excited to bring Transform 2022 back in-person July 19 and virtually July 20 - 28. Join AI and data leaders for insightful talks and exciting networking opportunities. Register today!
Mobile app marketer AppLift said today it had acq... |
| 16.03.2015 | The big problem with retention in mobile gaming | Are you a mobile app owner or product marketer? Jon Chew will be speaking at VB’s Mobile Developer Roadshow in Vancouver on March 25 where we’ll be sharing the latest trends and case studies in mobile app acquisition and monetization strate... |
| 29.01.2015 | AppLift unveils DataLift to automate user acquisition | Did you miss a session from GamesBeat Summit 2022? All sessions are available to stream now. Learn more.
Berlin’s AppLift has unveiled DataLift, a new mobile-game marketing platform that attempts to automate the process of acquiring loyal p... |
| 14.10.2014 | Everyplay mobile gamer survey shows 1% of users account for 29% of spending | Did you miss a session from GamesBeat Summit 2022? All sessions are available to stream now. Learn more.
About 1 percent of mobile gamers — dubbed whales — account for 29 percent of all spending in mobile games. This one of the facts that c... |
| 14.10.2014 | Everyplay mobile gamer survey shows 1% of users account for 29% of spending | About 1 percent of mobile gamers — dubbed whales — account for 29 percent of all spending in mobile games. This one of the facts that came out of Everyplay‘s survey of mobile gamers, who are fast becoming one of the most-studied groups in h... |
| 15.09.2014 | Final additions to GamesBeat 2014 speaker line-up: Total World Domination starts today, September 15 | Did you miss a session from GamesBeat Summit 2022? All sessions are available to stream now. Learn more.
GamesBeat 2014 is upon us. The speaker line-up has been filling up since our last post. We will gather together today at the Parc 55 Wy... |
| 15.09.2014 | Final additions to GamesBeat 2014 speaker line-up: Total World Domination starts today, September 15 | GamesBeat 2014 is upon us. The speaker line-up has been filling up since our last post. We will gather together today at the Parc 55 Wyndham Hotel in San Francisco for two days of in-depth discussions surrounding all things gaming. In fact,... |
| 14.09.2014 | Meet the respectable (and wacky) emcees for GamesBeat 2014 | Did you miss a session from GamesBeat Summit 2022? All sessions are available to stream now. Learn more.
We’re pleased to announce our emcees for GamesBeat 2014, our sixth annual game-industry conference that takes place Sept. 15 and Sept. ... |
| 14.09.2014 | Meet the respectable (and wacky) emcees for GamesBeat 2014 | We’re pleased to announce our emcees for GamesBeat 2014, our sixth annual game-industry conference that takes place Sept. 15 and Sept. 16 at the Parc 55 Wyndham Hotel in San Francisco.
Above: Michael Pachter, analyst at Wedbush Securities.
... |
| 12.09.2014 | GamesBeat University has the tips and tricks you need to run a modern game business | At our sixth annual GamesBeat 2014 this year, we are trying an experiment called GamesBeat University (GBU). It’s like a conference within a conference taking place at the same time as GamesBeat 2014 on Monday Sept. 15 and Tuesday Sept. 16 ... |
| 12.09.2014 | GamesBeat University has the tips and tricks you need to run a modern game business | Did you miss a session from GamesBeat Summit 2022? All sessions are available to stream now. Learn more.
At our sixth annual GamesBeat 2014 this year, we are trying an experiment called GamesBeat University (GBU). It’s like a conference wit... |
| 11.09.2014 | GamesBeat 2014 mainstage agenda is best ever: With 101 speakers, 27 CEOs, 7 game VCs, and dozens of press | Did you miss a session from GamesBeat Summit 2022? All sessions are available to stream now. Learn more.
We’ve booked them. GamesBeat 2014 will have 101 speakers who comprise our strongest line-up in the event’s six-year history. It takes p... |
| 11.09.2014 | GamesBeat 2014 mainstage agenda is best ever: With 101 speakers, 27 CEOs, 7 game VCs, and dozens of press | We’ve booked them. GamesBeat 2014 will have 101 speakers who comprise our strongest line-up in the event’s six-year history. It takes place Sept. 15 and Sept. 16 at the Parc 55 Wyndham Hotel in San Francisco. We’ve assembled a who’s who of ... |
| 10.09.2014 | Meet the 7 finalists for the GamesBeat 2014 Who’s Got Game Innovation Showdown | Did you miss a session from GamesBeat Summit 2022? All sessions are available to stream now. Learn more.
We received dozens of quality startup applicants to the GamesBeat 2014 Who’s Got Game Innovation Showdown, one of the highlights of Ven... |
| 10.09.2014 | GamesBeat 2014’s newest speakers feature execs from Nexon, OnLive, and Glu Mobile | We’re pleased to announce three more speakers at GamesBeat 2014, our sixth annual game industry conference that takes place Sept. 15 and Sept. 16 at the Parc 55 Wyndham Hotel in San Francisco.
Our newest speakers include:
Owen Mahoney, CEO ... |
| 10.09.2014 | GamesBeat 2014’s newest speakers feature execs from Nexon, OnLive, and Glu Mobile | Did you miss a session from GamesBeat Summit 2022? All sessions are available to stream now. Learn more.
We’re pleased to announce three more speakers at GamesBeat 2014, our sixth annual game industry conference that takes place Sept. 15 an... |
| 09.09.2014 | Sign up now to receive an invitation to the official GamesBeat 2014 after-party | Did you miss a session from GamesBeat Summit 2022? All sessions are available to stream now. Learn more.
GamesBeat 2014 is just a week away. YetiZen, inMobi, and GamesBeat are pleased to announce a co-hosted VIP after-party where gaming exe... |
| 08.09.2014 | Meet the all-star moderators of GamesBeat 2014 | We are excited to announce expert gaming moderators to go with our who’s who speakers at GamesBeat 2014, our sixth annual game industry conference that takes place Sept. 15 and Sept. 16 at the Parc 55 Wyndham Hotel in San Francisco. Many of... |
| 08.09.2014 | Meet the all-star moderators of GamesBeat 2014 | We are excited to bring Transform 2022 back in-person July 19 and virtually July 20 - 28. Join AI and data leaders for insightful talks and exciting networking opportunities. Register today!
We are excited to announce expert gaming moderato... |
| 05.09.2014 | GamesBeat 2014 will address the ambitions of the world’s biggest game company — and how to fight cyber bullies | Did you miss a session from GamesBeat Summit 2022? All sessions are available to stream now. Learn more.
We are excited to announce four more new speakers at GamesBeat 2014, our game industry conference that takes place Sept. 15 and Sept. 1... |
| 05.09.2014 | Developers: Win free tix to GamesBeat 2014 | GamesBeat 2014 is the must-attend event of the fall for serious games developers, and we want to give you free tickets.
Above: Just a few of the GamesBeat 2014 speakers
Image Credit: John Koetsier
Electronic Arts CEO Andrew Wilson will be s... |
| 05.09.2014 | GamesBeat 2014 ticket alert: Prices go up by $200 today at 5 pm PT! | Did you miss a session from GamesBeat Summit 2022? All sessions are available to stream now. Learn more.
We are counting down the days until our GamesBeat 2014 conference begins!
In less than two weeks, we will gather at the Parc 55 in San ... |
| 05.09.2014 | Developers: Win free tix to GamesBeat 2014 | Did you miss a session from GamesBeat Summit 2022? All sessions are available to stream now. Learn more.
GamesBeat 2014 is the must-attend event of the fall for serious games developers, and we want to give you free tickets.
Above: Just a f... |
| 05.09.2014 | GamesBeat 2014 will address the ambitions of the world’s biggest game company — and how to fight cyber bullies | We are excited to announce four more new speakers at GamesBeat 2014, our game industry conference that takes place Sept. 15 and Sept. 16 at the Parc 55 Wyndham Hotel in San Francisco. If you want to go, take note that prices will go up at 5... |
| 03.09.2014 | GamesBeat 2014's newest speakers are execs from Twitch, iDreamSky, and Super Evil Megacorp | We are excited to bring Transform 2022 back in-person July 19 and virtually July 20 - 28. Join AI and data leaders for insightful talks and exciting networking opportunities. Register today!
We are excited to announce three more new speaker... |
| 03.09.2014 | GamesBeat 2014's newest speakers are execs from Twitch, iDreamSky, and Super Evil Megacorp | We are excited to announce three more new speakers at GamesBeat 2014, our game industry conference that takes place Sept. 15 and Sept. 16 at the Parc 55 Wyndham Hotel in San Francisco.
Our newest speakers include:
Above: Kym Nelson of Twitc... |
| 02.09.2014 | GamesBeat 2014’s latest speakers include a free-to-play pioneer, an ad man, and a gambler | We are excited to announce three more new speakers at GamesBeat 2014, our game industry conference that takes place Sept. 15 and Sept. 16 at the Parc 55 Wyndham Hotel in San Francisco.
Our newest speakers include Will Harbin, the chairman a... |
| 02.09.2014 | GamesBeat 2014’s latest speakers include a free-to-play pioneer, an ad man, and a gambler | Did you miss a session from GamesBeat Summit 2022? All sessions are available to stream now. Learn more.
We are excited to announce three more new speakers at GamesBeat 2014, our game industry conference that takes place Sept. 15 and Sept. ... |
| 29.08.2014 | GamesBeat 2014 panel shows how to move from the East to the West | We are excited to announce five more new speakers at GamesBeat 2014, our game industry conference that takes place Sept. 15 and Sept. 16 at the Parc 55 Wyndham Hotel in San Francisco. Yesterday, we announced a panel about moving games from ... |
| 29.08.2014 | GamesBeat 2014 panel shows how to move from the East to the West | Did you miss a session from GamesBeat Summit 2022? All sessions are available to stream now. Learn more.
We are excited to announce five more new speakers at GamesBeat 2014, our game industry conference that takes place Sept. 15 and Sept. 1... |
| 28.08.2014 | GamesBeat 2014 panel tackles partnering with Asian giants — without getting trampled | Did you miss a session from GamesBeat Summit 2022? All sessions are available to stream now. Learn more.
We are excited to announce five new speakers at GamesBeat 2014, our game industry conference that takes place Sept. 15 and Sept. 16 at ... |
| 28.08.2014 | GamesBeat 2014 panel tackles partnering with Asian giants — without getting trampled | We are excited to announce five new speakers at GamesBeat 2014, our game industry conference that takes place Sept. 15 and Sept. 16 at the Parc 55 Wyndham Hotel in San Francisco.
Above: Jay Eum of TransLink Capital
Image Credit: Translink C... |
| 27.08.2014 | Electronic Arts CEO Andrew Wilson to talk about game industry change at GamesBeat 2014 | We are excited to announce today that Electronic Arts chief executive Andrew Wilson is a speaker at GamesBeat 2014, our game-industry conference that takes place Sept. 15 and Sept. 16 at the Parc 55 Wyndham Hotel in San Francisco.
Wilson wi... |
| 27.08.2014 | Electronic Arts CEO Andrew Wilson to talk about game industry change at GamesBeat 2014 | Did you miss a session from GamesBeat Summit 2022? All sessions are available to stream now. Learn more.
We are excited to announce today that Electronic Arts chief executive Andrew Wilson is a speaker at GamesBeat 2014, our game-industry c... |
| 26.08.2014 | GamesBeat 2014 Innovation Showdown deadline extended until Sept. 1 | We wanted to let all game startups know that we’ve extended the deadline for GamesBeat 2014, our game industry conference that takes place Sept. 15 and Sept. 16 at the Parc 55 Wyndham Hotel in San Francisco. The deadline for the Innovation ... |
| 26.08.2014 | GamesBeat 2014 Innovation Showdown deadline extended until Sept. 1 | Did you miss a session from GamesBeat Summit 2022? All sessions are available to stream now. Learn more.
We wanted to let all game startups know that we’ve extended the deadline for GamesBeat 2014, our game industry conference that takes pl... |
| 22.08.2014 | GamesBeat Innovation Showdown startup contest deadline expires Monday | Did you miss a session from GamesBeat Summit 2022? All sessions are available to stream now. Learn more.
We wanted to let all game startups know about an upcoming deadline for GamesBeat 2014, our game-industry conference that takes place Se... |
| 22.08.2014 | GamesBeat Innovation Showdown startup contest deadline expires Monday | We wanted to let all game startups know about an upcoming deadline for GamesBeat 2014, our game-industry conference that takes place Sept. 15 and Sept. 16 at the Parc 55 Wyndham Hotel in San Francisco. The deadline for the Innovation Showdo... |
| 11.08.2014 | Mobile advertisers: CPI campaigns represent a tradeoff between risk and volume | Finding the most viable, cost-efficient way to acquire loyal users is the holy grail for mobile publishers and advertisers. The question of whether campaigns should be run on a cost-per-install (CPI), cost-per-click (CPC), or cost-per-mille... |
| 11.08.2014 | Mobile advertisers: CPI campaigns represent a tradeoff between risk and volume | Did you miss a session from GamesBeat Summit 2022? All sessions are available to stream now. Learn more.
Finding the most viable, cost-efficient way to acquire loyal users is the holy grail for mobile publishers and advertisers. The questio... |
| 23.07.2014 | Mobile games revenue will double by 2017 as growth spreads worldwide (exclusive) | Mobile games revenue is expected to double from $17.5 billion in 2013 to $35.4 billion by 2017, according to a report from mobile game marketing firm AppLift and market researcher Newzoo. The numbers show that mobile games are spreading wor... |
| 23.07.2014 | Mobile games revenue will double by 2017 as growth spreads worldwide (exclusive) | Did you miss a session from GamesBeat Summit 2022? All sessions are available to stream now. Learn more.
Mobile games revenue is expected to double from $17.5 billion in 2013 to $35.4 billion by 2017, according to a report from mobile game ... |
| 25.02.2014 | The top 25 mobile advertising ecosystems beyond Facebook (report) | Did you miss a session from GamesBeat Summit 2022? All sessions are available to stream now. Learn more.
This is what happens when you ban a mobile advertising company from Facebook.
Peter Hamilton, the mobile ad executive dumped by Faceboo... |
| 25.02.2014 | The top 25 mobile advertising ecosystems beyond Facebook (report) | This is what happens when you ban a mobile advertising company from Facebook.
Peter Hamilton, the mobile ad executive dumped by Facebook after violating data storage agreements, has released a marketing report of the top 25 other companies ... |
| 29.10.2013 | AppLift and NewZoo latest report finds global mobile games market to double by 2016 | This sponsored post is produced by AppLift.
In a joint market-analysis effort, mobile game-marketing platform AppLift and global game-market research firm Newzoo are working together to investigate the appeal of various areas of the world f... |
| 18.10.2013 | AppLift Gets 10M EURO from Prime Ventures |
BERLIN, GERMANY, AppLift, a mobile game marketing company, has received a 10 million euro investment from Netherlands-based Prime Ventures
>> Click here for more funding data on AppLift
>> To export AppLift funding data to P... |
| 17.10.2013 | AppLift raises another $7M for mobile-game marketing | Did you miss a session from GamesBeat Summit 2022? All sessions are available to stream now. Learn more.
AppLift, a fast-growing mobile-game marketing startup in Berlin, has raised $7 million as an extension to a $13 million funding round f... |
| 17.10.2013 | AppLift secures an additional investment of $7 milion from Prime Ventures | The mobile games marketing platform AppLift today announced an additional investment of $7 million from Prime Ventures. This transaction comes shortly after the initial Series A funding round of $13 million (which was also led by Prime Vent... |
| 17.10.2013 | Funding Daily: Butterbeer | We are excited to bring Transform 2022 back in-person July 19 and virtually July 20 - 28. Join AI and data leaders for insightful talks and exciting networking opportunities. Register today!
If I was a wizard, I would cast a spell whereby m... |
| 17.10.2013 | AppLift Raised Additional $7M from Prime Ventures | AppLift, a Berlin, Germany-based mobile games marketing platform, raised additional $7m from Prime Ventures.
Part of the investment comes as a secondary towards AppLift’s majority shareholder HitFox Group.
The company will use the funds fro... |
| 17.10.2013 | Mobile Games Marketing Platform AppLift Raises Further $7M, Poaches Two Rocket Internet MDs | The HitFox-incubated mobile games marketing platform AppLift has raised a further $7 million in funding. Citing ‘over performance’ since its $13 million Series A round in June, once again the investment comes from Prime Ventures, bringing t... |
| 20.07.2013 | Will The Real Berlin Please Stand Up? — A VC Puts The City’s Tech Boom in Context | This is a guest post by Ciaran O´Leary, a Partner at Earlybird Venture Capital in Berlin. Earlybird manages €600m in funds and are investors in companies such as Carpooling.com, Peak Games, SocialBakers, The Football App, and Wunderlist. He... |
| 03.06.2013 | AppLift Raises $13M in Series A |
BERLIN, GERMANY, Mobile games marketing platform AppLift raises $13 million (EUR 10M) from venture capital and growth equity firm Prime Ventures in Series A funding round.
>> Click here for more funding data on AppLift
>> To... |
| 03.06.2013 | AppLift Raises $13M in Series A Funding | AppLift, a Berlin, Germany-based provider of mobile game marketing services, raised $13m in a Series A funding.
The backer was Prime Ventures.
The company, which had raised initial funding from the German incubator HitFox Group, intends to ... |
| 02.06.2013 | AppLift raises $13M for mobile-game marketing and monetization | AppLift, a fast-growing mobile-game marketing startup in Berlin has raised $13 million in funding from venture firm Prime Ventures.
The funding shows that rewards are big for companies that attack the largest problem of the mobile explosion... |
| 02.06.2013 | HitFox-Incubated Mobile Games Marketing Platform AppLift Raises $13M Series A | As mobile gaming has exploded, it follows that startups helping to feed and in turn feed off the mobile gaming ecosystem are poised for growth. One such company is AppLift, the mobile games marketing platform co-founded and backed by games ... |
| 02.06.2013 | AppLift raises $13M for mobile-game marketing and monetization | Did you miss a session from GamesBeat Summit 2022? All sessions are available to stream now. Learn more.
AppLift, a fast-growing mobile-game marketing startup in Berlin has raised $13 million in funding from venture firm Prime Ventures.
The... |
| 04.12.2012 | German ‘startup factory’ HitFox expands globally with four new game distribution businesses | Did you miss a session from GamesBeat Summit 2022? All sessions are available to stream now. Learn more.
The HitFox Group is making a big bet on games as it launches a global business for four new game distribution businesses. The Berlin-ba... |
| 04.12.2012 | German ‘startup factory’ HitFox expands globally with four new game distribution businesses | The HitFox Group is making a big bet on games as it launches a global business for four new game distribution businesses. The Berlin-based holding company for game startups is launching new offices in Paris and San Francisco as it expands i... |
| 14.08.2012 | Games Distribution Incubator HitFox Hatches Two New Startups: AppLift And App Discovery | Well that was quick or just well timed PR: HitFox Game Ventures, the games distribution incubator that launched last month, has given birth to two new startups already.
AppLift, co-founded and managed by Kaya Taner, who was an early employe... |
