| Date | Title | Description |
| 09.12.2025 | MarTech Interview with George Castrissiades, General Manager of CTV at AdRoll | George, with nearly 20 years in digital video and over a decade in CTV, what key moments shaped your journey, and what brought you to lead the CTV effort at AdRoll?
Over the past two decades, I’ve been fortunate to work at the forefront of ... |
| 29.10.2025 | AdRoll Delivers Smarter, Safer Advertising with HUMAN Security Integration | AdRoll, an AI-powered connected advertising platform built for growth-minded marketers, today announced its integration with HUMAN Security, a leading cybersecurity company committed to enabling trusted interactions and transactions across ... |
| 12.06.2025 | AdRoll: Prospecting CPMs Drop 27% as Sentiment Reaches New Low | AdRoll, a leading marketing and advertising platform that helps business-to-consumer brands grow, released the Q2 2025 edition of its State of Digital Advertising Report. Drawing on data from over 20,000 online businesses, the report highli... |
| 10.04.2025 | AdRoll Launches Connected TV Offering | AdRoll, a leading marketing and advertising platform that helps business-to-consumer brands grow, today announced the launch of its Connected TV (CTV) offering. This offering expands AdRoll’s full-funnel, multi-channel capabilities to help ... |
| 04.04.2024 | Adapting to a Cookie-less Future: The New Frontier of Digital Identity in Advertising | As the digital advertising industry faces the decline of third-party cookies, it’s crucial for stakeholders – brands, publishers, and advertisers – to pivot toward more resilient and privacy-centric strategies.
Those who survive will be tho... |
| 02.05.2023 | AdRoll Reimagines Multi-Channel Marketing With Launch Of Industry-First Automation Builder | The ability to run display ads, social ads, and email all in one place enables marketers to optimize performance while saving time and money
AdRoll, a division of NextRoll, announced the launch of its automation builder, an innovative new t... |
| 16.11.2021 | HubSpot : 6 Advertising Challenges Brands Could Face in 2022, According to Experts | Did you know that 90% of searchers haven't made their mind up about a brand before starting their search?
This is one of the main reasons that online advertising is so competitive. That ever-increasing competition is just one of the challen... |
| 20.10.2021 | HubSpot : What is AdTech | Emerging technologies always encourage scrutiny and critical analysis, and ad tech is no different.
This discipline has been around for a few years, but it's only recently caught the attention of savvy ad tech agencies. In the era of big da... |
| 15.09.2021 | Agilysys : Top social media marketing tips for the post-COVID consumer | Country-wide lockdowns and social distancing measures have thrust us into a digital-first world: as protocols and restrictions around the world rapidly change, more people are turning to social media to stay connected and informed on the la... |
| 14.01.2020 | Verizon offers no-tracking search engine, promises to protect your privacy | Enlarge / Verizon's OneSearch, a privacy-focused search engine.
Verizon reader comments 105 with 89 posters participating
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Verizon today launched a new search engine, claimi... |
| 08.11.2018 | AdRoll Group acquires Growlabs to bolster its B2B identity graph and data capabilities | AdRoll Group, the E-commerce Growth Platform for businesses to grow revenue using web, social, and email advertising, has acquired Growlabs to strengthen its identity graph and data capabilities to strengthen B2B offerings. The terms of dea... |
| 19.11.2016 | What the heck is a growth team? | We are excited to bring Transform 2022 back in-person July 19 and virtually July 20 - 28. Join AI and data leaders for insightful talks and exciting networking opportunities. Register today!
When I first caught wind of the trend of companie... |
| 19.11.2016 | What the heck is a growth team? | When I first caught wind of the trend of companies building “growth teams,” I probably had a similar reaction to a lot of people: “Wait a second, isn’t everyone on the sales and marketing teams at a company already part of the growth team?”... |
| 05.10.2016 | Vaizra Investments Joins $3M Funding for TapFwd | TapFwd announced the launch of its mobile data marketplace, as well as a $3 million dollar seed round led by Partech Ventures. TapFwd will use the funding to expand the capabilities and coverage of its mobile data marketplace, which current... |
| 30.09.2016 | Want to minimize acquisition and engagement costs? Try this. | A recent study revealed that the average cost per acquired mobile user is $4.50 which reflects the increasingly competitive mobile app marketplace. However, with intelligent data collection and analysis, as well as appropriate marketing too... |
| 21.05.2016 | Doing This Each Week Will Make Your Employees Happier | The Entrepreneur Insiders network is an online community where the most thoughtful and influential people in America’s startup scene contribute answers to timely questions about entrepreneurship and careers. Today’s answer to the question “... |
| 02.03.2016 | AdRoll launches SendRoll, an email retargeting product with huge potential | We are excited to bring Transform 2022 back in-person July 19 and virtually July 20 - 28. Join AI and data leaders for insightful talks and exciting networking opportunities. Register today!
AdRoll, the retargeting and advertising company, ... |
| 02.03.2016 | AdRoll launches SendRoll, an email retargeting product with huge potential | AdRoll, the retargeting and advertising company, is announcing a new product today called SendRoll, which will extend the power of retargeting to email marketing. Email is consistently the most lucrative channel for digital marketers, in pa... |
| 31.10.2015 | How to tie your marketing metrics to real business results (5 steps) | We are excited to bring Transform 2022 back in-person July 19 and virtually July 20 - 28. Join AI and data leaders for insightful talks and exciting networking opportunities. Register today!
Marketers love metrics. Any acronym that starts w... |
| 31.10.2015 | How to tie your marketing metrics to real business results (5 steps) | Marketers love metrics. Any acronym that starts with a capital C makes a marketer’s ears perk up — CPA, CPL, CPC, CPM, CTR. But while these metrics make perfect sense to marketers, there’s a common problem in connecting them back to actual ... |
| 08.10.2015 | Martech and adtech continue their inexorable Big Smush™ | We are excited to bring Transform 2022 back in-person July 19 and virtually July 20 - 28. Join AI and data leaders for insightful talks and exciting networking opportunities. Register today!
Adtech and martech have been getting closer and c... |
| 08.10.2015 | Martech and adtech continue their inexorable Big Smush™ | Adtech and martech have been getting closer and closer. Now a new integration between retargeting leader AdRoll and marketing cloud vendor Marketo is showing why.
Thirty percent incremental lift, that’s why.
According to mobile intelligence... |
| 18.09.2015 | Report Looks At Facebook Ad Retargeting Performance | AdRoll has a new report out analyzing trends and performance benchmarks across over 55,000 Facebook campaigns accounting for 37 billion impressions worldwide. The campaigns ran between July 2014 and July 2015.
The study found a 31% year-ove... |
| 23.08.2015 | 6 Best Tools to Boost E-Commerce Conversions | Rocking the e-commerce world is hardly a unique goal, but with the competitive nature of the industry weighing us down, it is difficult for a newbie or a smaller business to make waves among bigger names. With the rise of large competitors ... |
| 17.08.2015 | Manifest’s new ad tool wants to turn product catalogs into hit machines | The lowly product catalog is now having its day in the sun.
Buy buttons are transforming product images on social networks into purchasing moments, and new automated ad tools are turning some kinds of product-based online ad campaigns into ... |
| 17.08.2015 | Manifest’s new ad tool wants to turn product catalogs into hit machines | We are excited to bring Transform 2022 back in-person July 19 and virtually July 20 - 28. Join AI and data leaders for insightful talks and exciting networking opportunities. Register today!
The lowly product catalog is now having its day i... |
| 07.07.2015 | YC Alum PipelineDB Releases Open Source Streaming SQL Database | PipelineDB, a Y Combinator Winter 2014 graduate, announced the availability of the open source version of its streaming SQL database product today. A commercial version is expected later this year.
The product is an open-source database tha... |
| 10.12.2014 | Do you know where your clicks come from? See what 1,000 marketers say (infographic) | This sponsored post is produced by AdRoll.
Marketers today are running ad campaigns across a wide range of channels, platforms, and devices, but 58% still rely on single-touch attribution models (i.e., first/last click, first/last touch). P... |
| 21.11.2014 | Apple and AdRoll enable iOS ad retargeting — with extra data from iTunes and the App Store | In a significant move for the mobile advertising industry, Apple and retargeting leader AdRoll have announced a partnership that will see AdRoll providing its retargeting and programmatic buying capability for iAd. In addition, Apple will e... |
| 21.11.2014 | Apple and AdRoll enable iOS ad retargeting — with extra data from iTunes and the App Store | Did you miss a session from GamesBeat Summit 2022? All sessions are available to stream now. Learn more.
In a significant move for the mobile advertising industry, Apple and retargeting leader AdRoll have announced a partnership that will s... |
| 12.11.2014 | AdRoll hits gigantic 130 terabytes of ad data processed daily, says size matters | We are excited to bring Transform 2022 back in-person July 19 and virtually July 20 - 28. Join AI and data leaders for insightful talks and exciting networking opportunities. Register today!
Retargeting leader AdRoll announced this morning ... |
| 12.11.2014 | AdRoll hits gigantic 130 terabytes of ad data processed daily, says size matters | Retargeting leader AdRoll announced this morning that it is processing a massive 130 terabytes of advertising data daily and has reached 10 petabytes of stored data from the last 12 months.
That’s 90 times the volume of data generated by al... |
| 29.08.2014 | Advertising's new addiction: Programmatic buying | We are excited to bring Transform 2022 back in-person July 19 and virtually July 20 - 28. Join AI and data leaders for insightful talks and exciting networking opportunities. Register today!
Programmatic ad buying has permeated every media ... |
| 29.08.2014 | Advertising's new addiction: Programmatic buying | Programmatic ad buying has permeated every media platform and brand marketers are taking notice. In 2013, marketers spent $3.36 billion on programmatic ad buying — and eMarketer estimates that it will soar to $8.5 billion in the next 3 year... |
| 23.06.2014 | 10 of the fastest movers in the $38B mobile apps and ads market | The past year in mobile has been characterized by downmarket phones, lagging mobile bandwidth capacity, a move toward single-purpose apps, in-app sales, and lots of energy around the burgeoning mobile advertising space. But the bigger pictu... |
| 26.04.2014 | A Look At Play-i’s Successful Crowdfunding Campaign | Vikas Gupta Contributor
Editor’s note: Vikas Gupta is the co-founder and CEO of Play-i, a company that builds robots for children to program.
In just six months, Play-i went from just an idea to a working prototype to $1.44 million in pre-o... |
| 22.04.2014 | To find focus in a ballooning mobile-ad market, industry leaders turn to data | Did you miss a session from GamesBeat Summit 2022? All sessions are available to stream now. Learn more.
VentureBeat produces half a dozen events each year, every one focused on a different sector within the technology industry — but one of... |
| 21.04.2014 | Retargeting platform AdRoll raises $70M | AdRoll wants to use the funding to expand its product portfolio into mobile
(Updated to reflect comment from AdRoll and Foundation Capital)
Online advertising is big business, as we all know, with revenue numbering in the billions. And one ... |
| 21.04.2014 | AdRoll Raises $70M Led By Foundation As Ad Tech And Retargeting Hit The Big Time | AdRoll, a pioneer of online advertising retargeting (the technology that pushes you ads for products that you have viewed online previously), is today announcing a major round of funding: $70 million, which AdRoll plans to use to capitalise... |
| 21.04.2014 | Ad retargeting firm AdRoll takes $70M to ‘double down’ on mobile | AdRoll, an ad retargeting service, just raised a $70 million round of funding led by Foundation Capital to expand its offering on mobile.
With clients such as Zendesk and New Relic, AdRoll claims to have surpassed 15,000 users recently with... |
| 21.04.2014 | AdRoll Raises $70m, Turns To Mobile, International Markets | Retargeting platform AdRoll announced a $70 million funding round, led by Foundation Capital.
The San Francisco-based company, which had previously raised $19 million, has expanded rapidly since launching in 2007 and become a leader in the ... |
| 21.04.2014 | AdRoll Secures $70M |
SAN FRANCISCO, CA, World's most widely adopted retargeting platform, announced today that it closed a $70 million funding round led by Foundation Capital.
>> Click here for more funding data on AdRoll
>> To export AdRoll fun... |
| 21.04.2014 | AdRoll Raises $70M in Funding | AdRoll, a San Francisco, CA-based ad tech company, raised $70m in funding.
The round was led by Foundation Capital, with participation from new investors Institutional Venture Partners, Northgate Capital, Performance Equity and Glenmede as ... |
| 11.02.2014 | 3 ways tech companies are powering conversions through retargeting from AdRoll | This sponsored post is produced by AdRoll.
It’s an exciting time to be a B2B marketer. More so than perhaps any other sector, B2B and technology advertisers benefit from high value-customer values and low incremental costs (thank you, softw... |
| 23.01.2014 | Retargeting Specialist AdRoll Buys YC Alum Userfox To Add Email And CRM Data To Its Net | AdRoll, a online ad retargeting specialist that works with the likes of Facebook, Twitter, Google and more, is expanding the number of sources where it collects data for its platform, and potentially inventory for where ads can run. Today t... |
| 31.12.2013 | 3 online advertising trends to watch out for in 2014 | Adam Berke is president and founding member of AdRoll.
End-of-year predictions are as much a holiday season staple as fruit cake and champagne. That said, champagne isn’t the only thing that’s been bubbly lately. Many of the building trends... |
| 31.12.2013 | 3 online advertising trends to watch out for in 2014 | Did you miss a session from GamesBeat Summit 2022? All sessions are available to stream now. Learn more.
Adam Berke is president and founding member of AdRoll.
End-of-year predictions are as much a holiday season staple as fruit cake and ch... |
| 10.10.2013 | Retargeting Company AdRoll Says It Has Reached A $100M Revenue Run Rate | Online retargeting company AdRoll is announcing that it has reached a revenue run rate of $100 million.
To be clear, that’s run rate, not the actual revenue it’s going to see in 2013. (The company declined to provide that number.) However, ... |
| 26.09.2013 | Facebook Starts Up Its Mobile Ad Network Again, Focuses On Improved Targeting | After a nine-month pause, Facebook is taking its mobile ad network out for another spin. “We’re running a second test to show Facebook ads off Facebook in mobile ads and on mobile sites. Our goal is to improve the relevancy of the ads peopl... |
| 27.06.2013 | Facebook news feed ads generate 49 times more clicks at 45% less cost (study) | We are excited to bring Transform 2022 back in-person July 19 and virtually July 20 - 28. Join AI and data leaders for insightful talks and exciting networking opportunities. Register today!
Social has never performed as well as search for ... |
| 27.06.2013 | Facebook news feed ads generate 49 times more clicks at 45% less cost (study) | Social has never performed as well as search for advertisers. That looks like it could be about to change, because Facebook’s new News Feed ads are absolutely killing it.
And the metrics are, frankly, mind-blowing.
According to a new one bi... |
| 12.06.2013 | Looking Beyond Retargeting, AdRoll Acquires Analytics Startup Bitdeli | Ad retargeting company AdRoll is announcing that it has acquired a startup called Bitdeli for an undisclosed sum.
Bitdeli is just a two-person team — brothers Jyri Tuulos and Ville Tuulos, who founded the company together. AdRoll co-founder... |
| 26.03.2013 | Facebook now posting retargeted ads right in the middle of your beautiful new news feed | We are excited to bring Transform 2022 back in-person July 19 and virtually July 20 - 28. Join AI and data leaders for insightful talks and exciting networking opportunities. Register today!
Just a few weeks after Facebook gave us the beaut... |
| 26.03.2013 | Facebook now posting retargeted ads right in the middle of your beautiful new news feed | Just a few weeks after Facebook gave us the beautiful new uncluttered news feed, the social network is starting a test to introduce Facebook Exchange ads right in the middle of that wonderful simplicity.
Yup, real ads, not social ads. Retar... |
| 21.02.2013 | AdRoll Warns Against Betting Too Heavily On Facebook’s Ad Exchange At The Expense Of The Web | Retargeting company AdRoll has released some data today intended to suggest that advertisers shouldn’t rush too quickly to embrace Facebook Exchange (the ad retargeting service that the social network launched last year) exclusively — it’s ... |
| 12.12.2012 | How ‘retargeting’ can amplify your marketing budget | Retargeting is the process of displaying advertising specifically to people who have already visited your website.
For example, 99designs.com (disclosure: the founders of 99designs’ are investors in Tweaky) is a heavy user of retargeting ad... |
| 09.10.2012 | AdRoll says its dynamic Facebook ads are twice as effective as static FB ads | Ad tech startup AdRoll has released the results of its first foray into selling retargeted ads on Facebook’s ad exchange — and what might come as a shock to no one, the results look great.
As we’ve noted previously, AdRoll has helped make d... |
| 09.10.2012 | AdRoll says its dynamic Facebook ads are twice as effective as static FB ads | We are excited to bring Transform 2022 back in-person July 19 and virtually July 20 - 28. Join AI and data leaders for insightful talks and exciting networking opportunities. Register today!
Ad tech startup AdRoll has released the results o... |
| 11.07.2012 | AdRoll Gets Rolling with $15M Financing |
SAN FRANCISCO, CA, Retargeting platform announced that it has secured $15 million in a financing round led by Foundation Capital.
>> Click here for more funding data on AdRoll
>> To export AdRoll funding data to PDF and Exce... |
| 11.07.2012 | AdRoll Raises $15M For Ad Retargeting, Round Led By Foundation Capital | AdRoll, one of the leaders in online ad retargeting, has raised a new $15 million round of funding.
Back in February, the company announced that it had quadrupled revenue and become profitable in 2011. AdRoll now says it has more than 5,000... |
| 11.07.2012 | AdRoll nabs $15M from Foundation, Accel, & Merus to get you clicking more ads | We are excited to bring Transform 2022 back in-person July 19 and virtually July 20 - 28. Join AI and data leaders for insightful talks and exciting networking opportunities. Register today!
Online ad retargeting startup AdRoll has raised $... |
| 11.07.2012 | AdRoll welcomes $15M Series B to boost online ad tech | After experiencing 400%+ growth in revenue, AdRoll looks at new customers, tech for online ads
Online ad retargeting company AdRoll announced Wednesday that it raised $15 million in its Series B round of funding. This round of funding was l... |
| 11.07.2012 | AdRoll Raises $15M in Funding | AdRoll, a San Francisco, CA-based provider of a retargeting platform, has raised $15m in funding.
The round was led by Foundation Capital, with participation from existing investors Merus Capital and Accel Partners.
The company intends to u... |
| 08.03.2012 | Hot ad startup AdRoll rebrands, hires engineers away from Rivet Games (exclusive) | We are excited to bring Transform 2022 back in-person July 19 and virtually July 20 - 28. Join AI and data leaders for insightful talks and exciting networking opportunities. Register today!
Hot advertising tech startup AdRoll made headline... |
| 08.03.2012 | Hot ad startup AdRoll rebrands, hires engineers away from Rivet Games (exclusive) | Hot advertising tech startup AdRoll made headlines last month when it hired Google sales director Suresh Khanna. But the company is not done hiring by a long shot and has just brought onboard two top engineers from Rivet Games, a move the c... |
| 22.02.2012 | AdRoll Hires Google Sales Director Suresh Khanna | Aiming to become one of the giants of online advertising, ad retargeting startup AdRoll has hired Googler Suresh Khanna as its vice president of sales.
In nearly six years at Google, Khanna held a number of roles. Most recently, he was dire... |
| 01.02.2012 | Ad Retargeter AdRoll: We Quadrupled Revenue Last Year, Now Profitable | As online ad retargeting becomes more ubiquitous, retargeting startup AdRoll says it’s growing quickly.
The company wasn’t willing to reveal exact revenue numbers, but it did share some statistics about its growth. AdRoll says it saw revenu... |
| 08.09.2011 | Exclusive: AdRoll launches LiquidAds, display ads you might actually want to click | We are excited to bring Transform 2022 back in-person July 19 and virtually July 20 - 28. Join AI and data leaders for insightful talks and exciting networking opportunities. Register today!
Ad retargeting company AdRoll on Thursday launche... |
| 05.11.2009 | Browse Before You Buy? Adroll's RoundTrip Is Targeting You. | With most online services, the idea behind advertising is to get people to come to your site to make some sort of transaction. Most of the time, that doesn’t happen. In fact, even if they click on an ad to come to your site, 98% of the time... |
| 15.04.2008 | AdRoll Emerges From Private Beta With Co-Op Economics For Blog Advertising | When it comes to advertising for blogs, there is Federated Media for the biggest ones, and for everyone else there is AdSense (or some other low-paying ad network). Jared Kopf thinks there is room for a better alternative in between the two... |
| 03.12.2007 | Adroll: The Social Ad Network (Beta Invites) | Jared Kopf thinks that ad networks should be more like social networks. A member of the PayPal mafia (he also helped start Slide), Kopf is now CEO of Adroll, a social ad network that launched in private beta last week. (The first 100 TechCr... |
| - | Топ 14 лучших сетей рекламы с оплатой за клик в 2021 году | Меня зовут Евгений Сиягин и я работаю в компании, которая занимается защитой от скликивания контекстной рекламы в Яндекс.Директ и Google.Ads. Помимо вышепредставленных есть множество других рекламных сетей с оплатой за клик, однако они по б... |
| - | 19 лучших рекламных сетей для рекламодателей — альтернативы Google и Facebook (Meta) в условиях санкций | Меня зовут Максим Кульгин, и моя компания clickfraud занимается защитой от скликивания контекстной рекламы в «Яндекс. Директе» и Google Ads. Мы подготовили для вас подборку решений, которые можно использовать для рекламы своих продуктов, уч... |
| - | Твиттер все-таки начнет зарабатывать | Twitter скоро официально объявит о запуске таргетинговой рекламы, которая будет появляться в соответствии с вашими cookies, - сообщили источники TechCrunch. Эксперимент начался еще в июле этого года.
Твиттер теперь будет реагировать на cook... |
